Job Description

Company Description

A three-time SABRE Canadian Agency of the Year winner (2015, 2016, 2019) North has achieved unprecedented success since launching in 2011. North disrupts the industry with its approach to PR, influencer, social and digital, establishing itself as a Canadian agency leader.

Where other agencies begin to stagnate, North has found the sweet spot between boutique and large agency: this \'nine-year-old start-up\' is running on fresh momentum.

What\'s the secret? While a slew of major new clients are tapping the team for their unique blend of expertise, many of North\'s "OG" clients are expanding their work with the agency, fuelling organic growth.

We\'re an agency all about taking risks, thinking big and a true belief that good ideas can come from anywhere.

(And yes, the rumours are true: North is a "No timesheet agency.")



As a Senior Account Manager, you will be working as part of an account team in a fast-paced agency environment to develop and deliver strategic, creative client programs. Your job is to tell the client\'s story and relentlessly pursue the best ROI, with a focus on executing programs and developing client relationships. An essential ingredient of your success is the ability to partner and collaborate with a number of internal and external stakeholders, in addition to integrated agency partners.

We\'re looking for a passionate team player with very strong creative, strategic thinking and organizational abilities. A strategic, curious and analytical thinker who can create cross-channel media strategies for our clients.

Some of the amazing work you\'ll do:

Working as part of an account team on fast-paced clients, developing and supporting PR and social media communication deliverables to meet client objectives, including driving integrated strategies, pitching media outlets, developing editorial and/or thought leadership content, etc.

Drafting and editing media materials including editorial pieces, media advisories, press releases, speaking notes, fact sheets and briefing books. Strong writing and editing skills are required.

Written and verbal outreach with media contacts; strong understanding of the Canadian media landscape, and excellent relationships with consumer, retail and business media are required

Strategic thinking capabilities to support the development of innovative campaigns; a creative thinker, taking a lead role in client planning cycles

Oversee fully integrated communications including social media and influencer programs for clients

Demonstrate an understanding of how social/digital and online community engagement integrates into a complete communications program

Serving as day-to-day client and program lead, demonstrating strong client management and team leadership skills; ability to manage up and down Client experience in Retail, CPG, B2B, and/or Tech is considered an asset

Ability to create and manage integrated programs with other agency partners

Providing timely feedback to management on progress against goals

Establishing and managing ongoing project budgets

Ability to work in a collaborative, fast-paced environment

Ongoing tracking and knowledge of industry & brand best practices

Contributing to the North inclusive culture as a coach and mentor to team members

Qualifications

Our successful candidate will possess some of the following attributes below. This is just a starting point - if you feel you don\'t meet the suggested experience and/or skills, we still encourage you to apply!

Who you are:

Post-graduate diploma in Public Relations, Corporate Communications or related discipline

7-9 years\' experience in an agency environment with a focus on media relations and influencer relations

Experience leading, mentoring and managing small to midsize junior account teams

Strong media relationships across consumer, lifestyle, business and retail beats

Corporate communications experience is an asset, including experience developing materials for internal communications

Experience in B2B, Technology, Consumer and/or Retail communications is considered an asset

Excellent communication, writing, time management, project management and organizational skills

Dynamic, detail-oriented team player

An understanding of integrated earned and social media campaign needs related to platforms such as Facebook, Instagram, Twitter, Pinterest, etc. is an asset

An unwavering positive attitude to opportunities and challenges in an ever-changing environment

Publicis Groupe