Job Description

Job Overview

We are seeking a creative and results-driven Social Media Manager to join our dynamic team. The ideal candidate will be responsible for developing and executing our social media strategy to enhance brand awareness, engage with our audience, and drive traffic to our e-commerce platforms. This role requires a blend of creativity, analytical skills, and a deep understanding of digital marketing trends.

Responsibilities

Develop and implement comprehensive social media strategies across various platforms to increase brand visibility and engagement. Create, curate, and manage published content (images, video, written) that aligns with the brand's voice and goals. Monitor social media channels for trends, audience engagement, and feedback; respond promptly to inquiries and comments. Analyze performance metrics using tools such as Google Analytics and Hootsuite to assess the effectiveness of campaigns and adjust strategies accordingly. Conduct keyword research to optimize content for SEO and improve organic reach. Collaborate with graphic designers to create visually appealing graphics using Adobe Creative Suite, including Adobe Photoshop and Illustrator. Manage Facebook Advertising campaigns to drive targeted traffic and conversions on e-commerce platforms. Utilize Buffer or similar applications for scheduling posts across multiple social media channels efficiently. Proofread all content before publication to ensure accuracy and adherence to brand standards.

Skills

Proficiency in E-commerce strategies and digital marketing principles. Strong understanding of SEO best practices and keyword research techniques. Experience with Adobe Photoshop, Adobe Illustrator, and other graphic design tools within the Adobe Creative Suite. Familiarity with social media management tools such as Hootsuite or Buffer for scheduling posts and monitoring engagement metrics. Excellent communication skills with a keen eye for detail in proofreading content. Ability to analyze data from Google Analytics to inform strategic decisions. Knowledge of Facebook Advertising techniques for effective campaign management. Join us in shaping our online presence while driving growth through innovative social media strategies!
Job Type: Part-time

Pay: From $18.00 per hour

Expected hours: 20 per week

Work Location: Hybrid remote in Rosemere, QC