Job Description

Job Overview

We are seeking a dynamic and creative

Social Media Manager

to lead our digital marketing efforts across various platforms. This role involves developing engaging content, managing social media campaigns, and analyzing performance metrics to enhance brand visibility and engagement. The ideal candidate will have a strong background in

digital marketing

,

graphic design

, and

SEO

, with experience in e-commerce environments. This is a paid position suitable for both experienced professionals and interns eager to grow their skills in a fast-paced, innovative company.

Responsibilities

Develop, implement, and manage social media strategies to increase brand awareness and engagement across platforms such as Facebook, Instagram, Twitter, and LinkedIn. Create compelling visual content using

Adobe Photoshop

,

Adobe Illustrator

, and the

Adobe Creative Suite

to support marketing campaigns. Manage social media scheduling tools like

Hootsuite

and

Buffer

to ensure consistent posting schedules. Conduct keyword research and optimize content for

SEO

to improve organic reach and search engine rankings. Design graphics and promotional materials aligned with brand guidelines for campaigns, advertisements, and product launches. Monitor social media analytics using tools like

Google Analytics

to assess campaign performance and adjust strategies accordingly. Oversee paid advertising campaigns on platforms such as

Facebook Advertising

, ensuring targeted reach and ROI optimization. Proofread all content for accuracy, clarity, and brand consistency before publishing. Collaborate with the e-commerce team to align social media efforts with sales objectives and product launches.

Skills

Proven experience in

digital marketing

, especially within an

e-commerce

setting. Strong proficiency in

graphic design

tools including

Adobe Photoshop

and

Adobe Illustrator

. Knowledge of social media management platforms like

Hootsuite

and

Buffer

. Expertise in

SEO

, keyword research, and content optimization techniques. Familiarity with paid advertising on social media channels such as

Facebook Advertising

. Ability to analyze data using

Google Analytics

to measure campaign effectiveness. Excellent proofreading skills with keen attention to detail. Strong understanding of branding, content creation, and audience engagement strategies. This position offers an exciting opportunity for creative professionals passionate about digital marketing to make a significant impact on our brand's online presence while developing their skills in a collaborative environment.
Job Type: Freelance

Pay: $17.75-$30.00 per hour

Expected hours: 2 - 8 per week

Benefits:

Work from home
Work Location: Remote