Job Description

Hey, Trendsetters and Content Creators!

Are you obsessed with cars, love scrolling TikTok for hours, and have a knack for turning everyday moments into viral gold? If you're outgoing, always ahead of the curve, and ready to rev up our online presence, McLaughlin GM wants YOU! We're not just any dealership - we're your friendly Westman Chevrolet, Buick, and GMC spot in Neepawa, MB, serving awesome folks from Brandon, Minnedosa, Portage, Winnipeg, and beyond. Our vibe? Hassle-free, low-pressure fun with straightforward pricing that keeps customers coming back. Now, we're on the hunt for a Social Media Influencer to help us zoom into the digital spotlight!

What You'll Be Doing (The Fun Stuff!):

Create Killer Content:

Record snappy videos, eye-catching Reels, and engaging posts showcasing our shiny new and pre-owned Chevys, Buicks, and GMCs. Think behind-the-scenes dealership tours, customer spotlights, epic test-drive adventures, and trending challenges with a car twist!

Build Our Brand Buzz:

Brainstorm and deliver fresh ideas to grow our social channels (Instagram, TikTok, Facebook, YouTube - you name it). Help us connect with car lovers across Manitoba and turn followers into fans.

Engage Like a Pro:

Respond to comments, run giveaways, collaborate with local influencers, and keep the conversation rolling. Your energy will make our online community feel like one big road trip party.

Track the Wins:

Monitor what's popping off (likes, shares, views) and tweak strategies to keep us trending.
Who We're Looking For (Is This You?):

An outgoing, trendsetting go-getter who's comfortable in front of the camera and behind the scenes. Experience creating social media content - bonus if you've got a portfolio of car-related or lifestyle posts that scream "fun"! Knowledge of social platforms and trends (duh!), with skills in video editing apps like CapCut or Adobe Premiere. A passion for cars - whether you're a gearhead or just love the thrill of the drive. Reliable, creative, and ready to work flexible hours (our showroom's open Monday-Saturday, but social media never sleeps!). Must be based in or willing to commute to Neepawa, MB - we're all about that local Westman energy.
Why McLaughlin GM? (The Perks!):

Competitive pay plus bonuses for viral hits - because your creativity deserves rewards! Access to our fleet for content creation (hello, free test drives!). A supportive, low-pressure team that's all about hassle-free fun - no corporate frills here. Opportunities to grow with us as we expand our digital footprint. Employee discounts on vehicles, service, and more - get ready to upgrade your ride!
If you're ready to shift our social game into high gear, shoot us your resume, a link to your social profiles or portfolio, and a quick video intro telling us why you're the perfect fit. Email it all to [kyle@mclaughlingm.com] or, give us a ring at 1-204-476-3317 - we're excited to chat!

McLaughlin GM is an equal opportunity employer. Let's make some content magic together! #DriveWithMcLaughlin #SocialStarWanted

Job Types: Full-time, Permanent

Pay: $15.80-$25.00 per hour

Expected hours: 40 per week

Benefits:

Casual dress Dental care Extended health care Life insurance Paid time off Vision care
Ability to commute/relocate:

Neepawa, MB: reliably commute or be willing to relocate with an employer-provided relocation package (preferred)
Work Location: In person