Job Description

Job Overview

We are seeking a creative and detail-oriented Social Media Coordinator to join our dynamic marketing team. The ideal candidate will have a passion for social media and digital marketing, with a strong understanding of how to engage audiences across various platforms. You will be responsible for developing and executing social media strategies that enhance our brand presence, drive engagement, and support our overall marketing goals.

Duties

Develop and implement social media strategies to increase brand awareness and engagement. Create compelling content for various platforms including Facebook, Instagram, Twitter, and LinkedIn. Utilize SEO techniques and keyword research to optimize content for search engines. Monitor social media channels for trends, feedback, and opportunities through social listening. Manage social media advertising campaigns, including Facebook Advertising. Use tools for scheduling posts and analyzing performance metrics. Collaborate with the design team to create visually appealing graphics using Adobe Creative Suite (Photoshop, Illustrator). Conduct web analytics using Google Analytics to measure the effectiveness of campaigns. Engage with followers, respond to comments, and manage relationships with online communities. Proofread all content to ensure accuracy and adherence to brand guidelines. Assist in public relations efforts by promoting events and initiatives through social media channels. Stay up-to-date with the latest trends in digital marketing and e-commerce.

Experience

Proven experience in social media management and digital marketing. Strong skills in content creation, graphic design, and video editing. Familiarity with public relations practices and branding strategies. Experience with photography is a plus. Knowledge of web analytics tools such as Google Analytics is essential. Proficiency in Adobe Creative Suite (Photoshop, Illustrator) is required. Understanding of SEO principles and social media marketing best practices is preferred. Excellent relationship management skills with the ability to engage diverse audiences effectively. Strong proofreading skills with attention to detail. If you are passionate about social media and eager to contribute your skills in a collaborative environment, we encourage you to apply for this exciting opportunity.
Job Type: Part-time

Pay: $19.00-$20.00 per hour

Expected hours: 15 - 25 per week

Work Location: In person