Job Description

Job Overview

We are seeking a creative and detail-oriented Social Media Coordinator to join our dynamic marketing team. In this role, you will be responsible for developing and executing social media strategies that enhance our brand presence, engage our audience, and drive traffic to our digital platforms. The ideal candidate will possess a strong understanding of social media trends, excellent communication skills, and a passion for content creation.

Responsibilities

Develop and implement comprehensive social media strategies across various platforms including Facebook, Instagram, Twitter, and LinkedIn. Create engaging content that aligns with our brand voice and resonates with target audiences. Monitor social media channels for trends, feedback, and engagement opportunities through social listening techniques. Utilize tools like Hootsuite and Buffer for scheduling posts and analyzing performance metrics. Conduct keyword research and apply SEO best practices to optimize content visibility. Collaborate with graphic designers to create visually appealing graphics using Adobe Creative Suite, including Photoshop and Illustrator. Manage paid advertising campaigns on Facebook and other platforms to increase reach and engagement. Analyze web analytics using Google Analytics to assess the effectiveness of campaigns and adjust strategies accordingly. Maintain relationships with influencers and partners to enhance brand visibility through public relations efforts. Proofread all content before publication to ensure accuracy and adherence to branding guidelines. Stay updated on industry trends in digital marketing, e-commerce, and social media management.

Skills

Proficiency in SEO techniques and keyword research methodologies. Experience with social media management tools such as Hootsuite, Buffer, or similar applications. Strong graphic design skills with proficiency in Adobe Photoshop and Adobe Illustrator. Knowledge of public relations principles and relationship management strategies. Ability to create compelling content across various formats including text, images, video editing, and photography. Familiarity with social media marketing strategies that drive engagement and brand awareness. Understanding of web analytics tools for measuring campaign success (e.g., Google Analytics). Excellent proofreading skills with attention to detail in branding consistency. Strong organizational skills with the ability to manage multiple projects simultaneously in a fast-paced environment. If you are passionate about social media marketing and eager to contribute your skills in a collaborative environment, we encourage you to apply for this exciting opportunity as a Social Media Coordinator!
Job Types: Full-time, Part-time

Pay: $17.50-$20.50 per hour

Expected hours: 24 - 40 per week

Application question(s):

Looking for a newly graduate... With a knack for Social Media
Work Location: In person