Social Media Campaign Coordinator Global News Toronto

Toronto, ON, Canada

Job Description


Corus is a driving force in the media industry with a diverse portfolio of strong brands that entertain and inform audiences through great storytelling and compelling content, reaching millions of people around the world every day.

Our culture and our people are what make us, US.

We have a passion to connect with the world around us: to express, to share, to be part of people\'s lives. Our award-winning culture is an expression of who we are, what we do, and how we thrive. Our values describe our culture in action. They outline how we achieve our goals, work together, engage with partners, and interact in our communities. At Corus, we Win Together, Think Beyond, Make it Happen, Learn Every Day and Show We Care.

Ready to join US?

Division: Global News Toronto

Work Status: Full-Time
Location: Toronto, ON (Hybrid)

About the Role:
Global News is looking for a Social Media Campaign Coordinator to join their team, based out of our Toronto office in the Don Mills area. Reporting to the Director of Sales Integration and Business Development, the successful candidate assists with all social media and branded content tasks associated with campaign assignment, which may include campaign post creation, copy writing, content amplification, branded content coordination and reporting.

You will contribute by:

  • Paid content performance and branded content development:
  • Build, post, apply targeting and boosting budget to paid digital social campaigns on FB, Twitter, and IG
  • Build, post, apply targeting and boosting to paid digital content networks such as YouTube, Outbrain Amplify, Google Native ads, etc.
  • Build and post, paid custom digital advertorial links on Globalnews.ca.
  • Build and post, paid digital contests and pull winners as required.
  • Build, schedule and coordinate digital branded content campaigns.
  • Create social or contesting copy with oversight from the EP, Integrated Campaigns and Content Partnerships.
  • Assign creative projects to internal campaign specialists, coordinators, graphic designers, onlineops, and development team.
  • Reporting
  • Supports tracking and revenue reporting on custom digital campaigns.
  • Assist in pulling data for post campaign reports as required.
  • Report on custom digital and branded content revenue reporting.
  • Intake Requests/Assignments
  • Assign tasks and field inquiries from the Business Development intake inbox.
  • Balance workload of integrated campaign execution team members
  • Work with sales to determine requirements of campaigns before assigning to execution team.
  • Communicate pricing, product questions and Global News standards and guidelines to social or sponsored content postings.
  • Handles the successful day-to-day management of the Business Development Inbox and campaign reporting for all revenue generating campaigns.
  • Handle back and forth campaign execution with sales when necessary
  • Manage digital booking calendar for new campaigns and sponsorship\'s.
Skills and Experience you will bring:
  • Post-secondary education in PR, Communications, Journalism or Marketing considered an asset.
  • Experience building social campaigns.
  • Experience working in Youtube, Google Ads Manager, Outbrain Amplify.
  • Copy writing skills an asset.
  • Strong communication and organization skills.
  • Project management background ideal.
  • Strong cross functional team communication and stakeholder alignment experience.
  • Problem solving and alternative solutions-based thinking.
  • Supports vision into the organization\'s needs.
  • Strong interpersonal, presentation, and PowerPoint skills.
  • Experience in working in a multi-platform environment.
Application Deadline: August 28, 2023

Every day, we work hard to become an even more diverse, equitable and inclusive workplace that supports the well-being of our people and makes a positive difference in our communities. Want to learn more? Have a look at our and for more information on our approach to People, Planet and Responsibility.

We want our workforce to reflect the full diversity of communities across Canada.

We are committed to providing an accessible experience for candidates of all abilities. Please let your recruiter or the hiring manager know if you require any adjustments throughout the recruitment process or email us in confidence at .

How to Apply: If you\'re interested in this role, click \'apply now\'.

*No phone calls please. Only those selected for an interview will be contacted.

Corus Entertainment

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Job Detail

  • Job Id
    JD2221340
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Toronto, ON, Canada
  • Education
    Not mentioned