For more than 20 years, Surplus Furniture and Mattress Warehouse has grown to become a price leader for quality brand name furniture. Now, with 34 retail locations across Canada and the US (with more on the way), Surplus Furniture and Mattress Warehouse is looking for a Social Media Manager to help take their brand to the next level socially/digitally while providing you with the opportunity to grow your career.
The Social Media Manager will oversee Surplus Furniture & Mattress Warehouse social media content across multiple digital platforms and will be expected to drive business objectives and opportunities. This individual will be an expert on social media marketing trends building out strategies, analysing with internal stakeholders and overseeing social content distribution and execution of plans. A visual story- teller with strong communication and copywriting skills. This position will report to the Advertising Director.
Work Location: In person at 90 Anne St Barrie, Ontario*
Essential Functions:
Develop and implement social media strategies and best practices across multiple platforms (e.g. Facebook, Instagram, You Tube) for Surplus Furniture Canada and US
Manage social media campaigns while implementing creative and measurable social campaigns. This includes planning an editorial calendar, creative strategy, and copywriting.
Own the user engagement and business impact of campaigns and communities; contribute to acquisition strategy and optimization.
Develop key performance indicators against social media efforts and report on performance and ROI.
Create and manage blogger outreach programs by identifying relevant blogs and engage in social conversation to foster positive brand sentiment.
Stay abreast of key industry trends, competitive insights, and emerging social media, marketing, and eCommerce technologies and benchmark against competitor and industry leaders.
Partner with cross-functional teams to standardize KPI's and re-evaluate or audit for new metrics as needed; provide learnings and share insights.
Create various types of content, including text, images, videos, and graphics, to appeal to the target audience.
Manage the day-to-day handling of all social media channels such as Facebook, Instagram, Pinterest, TikTok
Creating and managing paid advertising campaigns on social media platforms to reach target audiences and achieve marketing goals that will generate sales/leads
Work with relevant influencers or complementary brands to grow the company's social following organically and form key relationships with influencers across social media platforms
Identify consumer trends to help with planning social media campaigns
Community Management and Engagement:
Actively engage with followers, responding to comments, messages, and inquiries.
Moderating online discussions and managing user-generated content.
Analytics and Reporting:
Track key metrics such as follower growth, engagement, and website traffic to measure the effectiveness of social media efforts.
- Analyze data to identify areas for improvement and develop data-driven strategies.
Skills:
Video editing
Basic graphic design skills ( Use of Canva)
Qualifications:
1. Minimum of 5 years of relevant professional experience required.
2. Driven, self-starter who can build and deploy strategic planning and execute tactically.
3. Creative and well organized.
4. Collaborative and enthusiastic with a positive attitude.
5. Strong attention to detail, specifically spelling, grammar, and punctuation.
6. Strong prioritization skills with the ability to manage and complete multiple projects simultaneously within time constraints.
7.
Please include a portfolio or samples of your work
with your application
. For further consideration,
email them to mnewton@surplusfurniture.com
as we'd love to see examples of social media campaigns you've managed, content you've created (graphics, videos, captions, etc.), and any results or metrics that demonstrate your impact. Personal projects, freelance work, or brand accounts you've contributed to are all welcome!
The All-Inclusive Career
Compensation package includes:
Competitive Salary
Full Medical and Dental Care
Industry Leading Employee Discounts
Open Learning Environment
Job Types: Full-time, Permanent
Pay: $50,000.00-$60,000.00 per year
Benefits:
Dental care
Disability insurance
Employee assistance program
On-site parking
Store discount
Vision care
Schedule:
Monday to Friday
Job Types: Full-time, Permanent
Pay: $50,000.00-$60,000.00 per year
Benefits:
Dental care
Employee assistance program
Extended health care
Flexible schedule
On-site parking
Store discount
Vision care
Ability to commute/relocate:
Barrie, ON L4N 2E3: reliably commute or plan to relocate before starting work (required)
Education:
Secondary School (preferred)
Experience:
Social media : 2 years (required)
Location:
Barrie, ON L4N 2E3 (required)
Work Location: In person
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