SEO Specialist iNet Media is looking for an SEO Specialist to join our growing SEO team! We are an award-winning digital marketing agency, providing innovative solutions that help businesses of all sizes achieve their online goals. We specialize in SEO, PPC, UI/UX Design, and Website Development. We are seeking an SEO Specialist to join our team in Calgary. As an SEO Specialist, you will be responsible for improving the organic search engine visibility, organic keyword position ranking, and organic traffic for approximately 20 high-value clients. You will work closely with our web development, content creation, and design teams to implement your SEO strategies. The SEO Specialist will improve organic search ranking by managing SEO activities such as on-page content optimization, technical audits, competitor analysis, keyword and topic research, data analysis, and overall Google product optimization. You will be part of an SEO team that works together for the success of our clients. You will have your own set of clients to manage with the support of our SEO lead, SEO team, and overall agency. The SEO team meets weekly to discuss SEO strategy and search trend developments; scheduled meetings to review strategy or issues with your SEO lead are encouraged. Project management will be an asset, and our SEO process will help you stay accountable to yourself, your team, and your clients. Training will be provided to ensure you understand our SEO process and the agency\xe2\x80\x99s task management tool. You must be passionate about SEO and digital marketing trends, and try to stay current with the latest trends and best practices. The SEO team attends webinars, search expos, and training courses throughout the year to stay current. iNet Media\'s most important value in a new team member is that treat your client\'s digital marketing and advertising as if it were for your own business. Responsibilities

• Working with the client and your SEO lead for project communication
• Follow our SEO process and prioritize tasks based on the urgency and budget
• Creating and managing the necessary tasks for you and the team(s)
• Keeping your client\'s materials, notes, research, and access secure and organized
• Optimizing and posting blog posts - the content team will write the blog posts
• Writing metadata: meta titles and meta descriptions
• Using a project management tool: Basecamp (training will be provided)
• Planning your client\xe2\x80\x99s SEO strategy on a monthly, quarterly, or annual basis
• Planning for performance measurement to keep improving your strategies
• Conduct keyword research to identify opportunities and gaps
• Use Google Analytics to review client marketing data and conversions
• Establish and monitor organic keyword ranking performance in the agency reporting dashboard
• Monitor organic website traffic and conversions from form-fills, click-to-call, and more
• SEO task summary: keyword research, technical and on-page audits, competitor analysis, marketing data analysis, backlink/citation management, and more.
• Google products: Google Business Profile (formerly Google My Business), Google Analytics, GA4, and Google Search Console.

Requirements

• The candidate must reside in Calgary
• Excellent written and verbal communication skills
• 2+ years of experience with SEO and/or digital marketing
• Proven SEO experience - auditing websites and building an SEO strategy
• Project Management - The ability to follow up with projects and see them through to implementation
• The candidate must be passionate about marketing and helping businesses grow digitally
• The candidate should have an understanding of SEO concepts: Standard SEO, Local SEO, Technical SEO, On-Page SEO, Off-Page SEO, and more
• WordPress CMS experience
• Experience with Google Analytics, Google Search Console, and other SEO tools
• Experience with Semrush and BrightLocal (or equivalent tools: Ahrefs, Screaming Frog, Local Viking, Moz, etc\xe2\x80\xa6)
• Ability to work independently and as part of a team
• Strong attention to detail and organizational skills
• Understanding of how to read and use reporting tools
• Up-to-date with the latest trends and best practices in SEO

Additional Perks

• 3 weeks of vacation plus all of Christmas break off
• Employee commission plan
• Team building events and team lunches
• Great environment and people
• Educational seminars and events
• Free parking at the office
• Free snacks, coffee, and drinks at the office

Job Types: Full-time, Permanent Salary: $50,000.00-$70,000.00 per year Benefits:

• Casual dress
• Company events
• On-site parking
• Paid time off
• Tuition reimbursement
• Work from home

Schedule:

• 8 hour shift
• Day shift
• Monday to Friday
• No weekends

Supplemental pay types:

• Bonus pay
• Commission pay

Ability to commute/relocate:

• Calgary, AB: reliably commute or plan to relocate before starting work (required)

Experience:

• SEO: 2 years (preferred)
• Project management: 1 year (preferred)

Language:

• English (required)

Work Location: Hybrid remote in Calgary, AB