Senior Specialist, Targeted Marketing

Saskatoon, SK, CA, Canada

Job Description

Federated Co-operatives Limited (FCL) is hiring a Senior Specialist, Targeted Marketing on a temporary basis (term up to 15 months).


Join a fast-evolving marketing team driving digital first campaigns within the Co-operative Retailing System (CRS). If you're passionate about blending creativity with analytics, thrive in a fast-paced, collaborative environment, and love turning insights into marketing magic, we encourage you to apply!


This position can be a hybrid or remote opportunity. Members of this team are primarily based out of Saskatoon, SK and come into the office once a week. However, location may be flexible depending on the candidate.


What you'll do:



Plan and execute data-driven campaigns and targeted customer journeys to be executed through Salesforce Marketing Cloud (SFMC) platform using a breadth of data and insights to drive results. Analyze campaign performance with the Marketing Analytics and Targeted Marketing teams, using real-time data to optimize digital marketing effectiveness on owned digital channels. Collaborate with commodity teams, customer experience (CX), Digital Experience (DX), CRM and local Co-op marketers to align fast-paced digital campaigns with sales targets and promotional strategies. Lead projects designed to enhance our capabilities and effectiveness to deliver targeted, customer-centric digital marketing through owned channels including email and app. Adapt marketing tools and platforms by staying current on AI and tech advancements, ensuring the team maximizes FCL's marketing technology investments.

Who you'll work with

:



The successful candidate will report to the Senior Manager, Targeted Marketing on a team that values curiosity, adaptability, and collaboration. You'll also work closely with CX, EIM, commodity leaders, and local Co-op partners to implement and optimize digital marketing platforms.


Why it matters:



We help local Co-ops grow and thrive by offering a range of professional services, including marketing, market research, information technology, human resources, accounting, risk management and business development.


Who you are:



You are looking for a career in Marketing and:


Have 6-9 years of relevant progressively responsible marketing experience. Have a bachelor's degree in commerce, preferably majoring in marketing (a combination of relevant education and experience may be considered). Any background in Salesforce Marketing Cloud, campaign management and marketing analytics are assets.

What we offer:



Competitive salaries, short-term incentives, a comprehensive benefits package, and an employer-contributed pension plan. Encouragement to take advantage of learning opportunities to grow and develop as a Team Member. As a co-operative, we do business differently. We believe in working together to serve Western Canadians, delivering profits back to our communities and investing in sustainable growth. To learn more about who we are and what we offer, visit

www.fcl.crs

.


We are committed to providing reasonable accommodations throughout the recruitment process to ensure an enjoyable candidate experience. If you require an accommodation during the recruitment process, we invite you to submit your requests to us via fclhr@fcl.crs. All information received will be kept confidential.


If this opportunity speaks to you, we invite you to apply online. This opportunity will remain posted until filled.


We thank all candidates for their interest, however only those selected to continue in the recruitment process will be contacted. FCLHP


As this position is considered a position of trust, you may be required to complete a criminal record check in accordance with FCL policies.


FCL embraces diversity and inclusion. We're working to create a workforce that is as diverse as the communities we serve and an environment where every team member brings their whole self to work. We believe all candidates should feel at home with us and be given the opportunity to fully participate during the recruitment process.

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Job Detail

  • Job Id
    JD2714773
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Saskatoon, SK, CA, Canada
  • Education
    Not mentioned