Job Description

About HUB International Limited
HUB International Limited is a leading North American insurance brokerage that provides a broad array of property and casualty, life and health, employee benefits, reinsurance, investment and risk management products and services throughout offices located in the United States, Canada, and Puerto Rico.

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Summary:

The Senior Public Relations Manager will be responsible for managing HUB\'s communication initiatives in Canada, specifically with media relations. Duties include leading the development of media materials and digital content, managing HUB\'s proactive PR strategy through media outreach, executive positioning, thought leadership strategies and analyzing and reporting on media coverage. This role will report to the Director of Corporate Communications.

Major Responsibilities:

\xc2\xb7 Serve as a key member of HUB\xe2\x80\x99s communications team - working to promote and protect HUB\'s brand reputation in Canada

\xc2\xb7 Develop and execute proactive media relations plans - including securing and managing a wide range of media opportunities, from interviews to leadership-authored contributed columns

\xc2\xb7 Lead development of media relationships with targeted publications, potentially in collaboration with an external agency /consultants

\xc2\xb7 Anticipate potential public relations opportunities and issues and play a leadership role in addressing them effectively

\xc2\xb7 Draft a wide variety of communications materials for internal and external audiences - with a keen eye for detail and accuracy, including Executive Management Team communications

\xc2\xb7 Develop strong working relationships with the media and internal subject matter experts across multiple functions, including the President of Canada, and business segments to advance HUB\xe2\x80\x99s brand reputation

\xc2\xb7 Continuously update HUB Canada media materials including overview presentations and digital/visual assets

\xc2\xb7 Manage the tracking and internal reporting of HUB Canada media coverage and performance

\xc2\xb7 Collaborate with all Communications and Corporate Marketing team members to help achieve HUB\'s overall brand marketing, public relations, social media, internal communications goals

\xc2\xb7 Perform other duties as assigned

Basic Qualifications:

\xc2\xb7 Bachelor\xe2\x80\x99s degree in Communications, Marketing or related area

\xc2\xb7 Minimum of 6-8 years of experience in a corporate or agency environment

\xc2\xb7 Excellent oral and written communication skills

\xc2\xb7 Strong attention to detail and keen focus on quality

\xc2\xb7 Have a full understanding of media needs and media relationships

\xc2\xb7 Good creative writing skills

\xc2\xb7 Strong track record of producing press releases and other publicity material

\xc2\xb7 Familiar with marketing and content strategies, media campaigns and implementing them successfully

\xc2\xb7 Familiar with internal communications strategies and change management support

\xc2\xb7 Proficiency in the use of word processing software tools

\xc2\xb7 Knowledge of media databases and software preferred (e.g., Cision/Gorkana, Brandwatch, Critical Mention, Meltwater)

The expected salary range for this position is $80,000 to $105,000 and will be impacted by factors such as the successful candidate\xe2\x80\x99s skills, experience and working location, as well as the specific position\xe2\x80\x99s business line, scope and level. HUB International is proud to offer comprehensive benefit and total compensation packages which could include health/dental/vision/life/disability insurance, FSA, HSA and 401(k) accounts, paid-time-off benefits, and eligible bonuses, equity and commissions for some positions.

Department Marketing

Required Experience: 5-7 years of relevant experience

Required Travel: No Travel Required

Required Education: Bachelor\'s degree (4-year degree)

Hub International