Senior Marketing Manager, Specialty Business

Brampton, ON, Canada

Job Description


Taro Pharmaceuticals is a multinational, specialty pharmaceutical company with a vision of reaching people and touching lives globally as a leading provider of valued medicines. We are dedicated to meeting the needs of our customers and the overall community through the innovation, development, manufacturing and marketing of the highest quality healthcare products.

Established in 1950, Taro\'s world class production facility is located in Brampton, Ontario, with a current team of over 600 Canadian employees. Our company\'s focus on the dermatology sector has made us a leading manufacturer and supplier of specialized topical products with a diverse portfolio of creams, ointments, liquids, and gels.

With support from our parent company, Sun Pharma, one of the world\'s largest specialty generic pharmaceutical companies, we are committed to providing a healthy, safe and rewarding environment for all of our employees.

Our reward packages have been designed to meet the needs of our diverse workforce and their families. For additional information visit: www.taro.ca.

What we offer:

  • A safe and clean; GMP regulated work environment
  • Opportunities for career growth and development
  • A competitive wage/salary
  • Incentive bonus programs that are designed to reward employees for their individual contributions
  • Benefit programs designed to support our employees and their families, including a comprehensive health & dental benefits package, group RRSP matching program, direct access to healthcare and well-being programs, and paid time off
  • Employee training and organizational development programs including tuition reimbursement, internal mobility programs, and employee recognition programs
General Summary:

As a valuable member of the Canadian Commercial Team, you will be responsible for the development of strategic and tactical initiatives aimed at increasing product revenue, profitability and market share of our Specialty Portfolio. You will use your years of pharmaceutical specialty marketing to manage the lifecycle of Taro\'s existing and future specialty products, while developing service offerings of distinction.

Principal Duties and Responsibilities:
  • Develop and execute marketing plans through insightful interpretation of market research, competitive intelligence and overall industry knowledge.
  • Establish basis of segmentation, quantifying and establishing segment needs.
  • Lead product positioning, key messaging and POA development in collaboration with sales and PSP Manager.
  • Optimize Omnichannel Marketing.
  • Lead social media initiatives related to the specialty portfolio.
  • In collaboration with PSP Manager designs and execute advisory boards to gain market insights and feedback from key stakeholders to develop a PSP brand concept and unique value proposition.
  • Meet with key opinion leaders to strengthen customer insights and relationships.
  • Plays an active role in C-Suite and high impact customer selling activity.
  • Manage the intake of competitive and industry intelligence to identify risks and opportunities that exist within existing portfolio and future pipeline.
  • Manage complete lifecycle of product portfolio, including pre-launch activity, product launches, pricing, sku optimization, market share and penetration targets through to product discontinuation.
  • Lead the preparation and submission of long-term and annual product sales budgets and quarterly estimates based on historical performance, external and internal factors and sales intelligence.
  • Identify, prepare, communicate and monitor product sales targets and product promotions to ensure revenue and profit targets are met.
  • Work closely with Sales and Customer Service in identifying competitive opportunities or potential risks to monthly performance targets.
  • Active participation in all supply discussions to ensure appropriate levels of supply and distribution are attained
  • Working with Commercial Operations, develop product and sales promotions to reduce inventory obsolescence
  • Manage customer listing grids to ensure appropriate inventory and allocation of product, ensuring superior customer fulfillment and listing retention
  • Working with Commercial Operations, Demand Planning, Supply Chain and Customer Service to ensure product supply meets with demand expectations
  • Manage our Market Research team, ensuring timely and accurate market information is produced on a monthly and ad-hoc basis, using IQVIA and other data sources as required
  • Work with the Head of Specialty and Business Development to identify and recommend future product opportunities, in line with company goals and objectives
  • Planning and implementation of quantitative and qualitative market research initiatives to develop market understanding and competitive activity
  • Lead training on marketing and sales materials, programs and messaging as required.
  • Key Performance Indicators development and tracking.
  • Hire, coach and develop marketing team members.
Qualifications:
  • Minimum 5 years of marketing experience in specialty pharmaceuticals including generics
  • Experience managing direct reports
  • Specialty product launch and pre-launch experience
  • Strategic planning and execution
  • Marketing management
  • KOL development
  • PSP experience an asset
  • Outstanding customer relationship, interpersonal, and communication skills with the established ability to effectively work with diverse audiences and influence cross functionally
  • Strong analytical skills with the proven ability to effectively analyze data to determine trends and inform strategy
  • Bachelor\'s Degree required
Required knowledge and abilities:
  • Strong verbal and written communication skills are essential
  • Excellent organization and multi-tasking skills
  • Exceptional interpersonal skills and problem solving capabilities
  • Proven negotiation skills.
  • Ability to work independently and prioritize with minimal daily instruction
  • Ability to think strategically in order to improve current processes
  • Ability to lead with influence
Disclaimer: The preceding job description has been designed to indicate the general nature and level of work performed by employees in this job class. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications required of employees assigned to this job. Nothing herein shall preclude Taro Pharmaceuticals from changing these duties from time to time, and assigning comparable duties or other duties commensurate with the experience and background of the incumbent(s).

We thank all applicants, but only those selected for further consideration will be contacted. No phone calls please.

This position is open to applicants legally authorized to work in Canada.

Taro Pharmaceuticals embraces diversity in the workplace and is committed to achieving employment equity.

Our goal is to attract, develop and retain highly talented employees from diverse backgrounds, allowing us to benefit from a wide variety of experiences and perspectives. We ensure that our recruitment practices are supportive of this commitment and do not infringe on any characteristics protected by law.

In accordance with the Accessibility for Ontarians with Disabilities Act, 2005, and the Ontario Human Rights Code, Taro Pharmaceuticals will provide accommodation throughout the recruitment and selection process to applicants with disabilities. If selected to participate in the recruitment and selection process, please inform Human Resources of the nature of accommodation(s) that you may require in respect of any materials or processes used to ensure your equal participation.

NOTE: All employment is conditional upon the completing and obtaining of a satisfactory background check which may include educational, employment, references and criminal records (for which a pardon has not been granted) checks.

AGENCY NOTICE: Please note that Taro Pharmaceuticals does not accept unsolicited resumes from recruiters or employment agencies. In the absence of a signed Services Agreement with an agency / recruiter, Taro Pharmaceuticals will not consider any referrals or agree to payment of referral or recruitment fees. In the event a recruiter or an agency submits a resume or candidate without a previously signed agreement, Taro Pharmaceuticals explicitly reserves the right to pursue and hire those candidate(s) without any financial obligation to the recruiter or agency.

Sun Pharmaceutical Industries

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Job Detail

  • Job Id
    JD2201263
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Brampton, ON, Canada
  • Education
    Not mentioned