Job Description

Senior Marketing Coordinator - CPG Food (Bilingual French & English)

Pay:

CA$65,000.00 - CA$80,000.00 per year

Job Type:

Full-time, Permanent

Location:

Montreal, QC (Hybrid)

Before You Apply

Please read carefully before applying:

Do not apply

if:

You're not fluent in

both French and English

You have

less than 5 years of Marketing experience

Do apply

if you're a creative powerhouse who loves food, lives on social trends, and wants to build a brand that's changing breakfast forever.

About Yumi Organics

We're on a mission to make healthy eating easy, fun, and delicious -- starting with the most important meal of the day:

breakfast!

Founded by a certified nutritionist, Yumi Organics was the first to bring

Overnight Oats

to retail in Canada.

Now, our products are in 4

,000+ stores nationwide

-- including Walmart, Loblaws, Metro, Save-On-Foods, and Sobeys -- and we're expanding into the

U.S. and Australia

. We've been featured in

Forbes 30 Under 30

, and we're just getting started.

If you're excited by brand building, storytelling, and driving real impact in the food space -- this is your chance to shine.

About the Role

We're looking for a

smart, trend-savvy, and hands-on Senior Marketing Coordinator

to help us grow Yumi Organics into the name in Overnight Oats.

You'll work closely with our Marketing Manager to dream up and execute campaigns that make people crave our brand -- from creative social media moments to influencer collaborations and e-commerce growth.

You'll help shape our voice, strengthen our retail presence, and make sure Yumi is always ahead of what's trending in food and wellness.

Brand and Campaign

Bring our brand to life through digital and retail marketing campaigns. Provide input to the team with creative and on-brand campaign ideas. Support product launches, promotions, and creative activations across every channel. Help build brand consistency across everything we do -- from packaging to partnerships. Keep our marketing calendar tight and our campaigns on track.

Influencer & Partnership Marketing

Scout and collaborate with

influencers, creators, and brand partners

who getour mission. Work with them to execute the on-brand relevant content. Keep a pulse on

what's trending

in the food, wellness, and social space -- and jump on it fast. Build authentic partnerships that generate buzz, content, and conversion. Manage influencer and partnership campaigns from pitch to post to performance.

Content Creation & Creative Direction

Oversee and direct the creation of all content required for Digital and Retail marketing and re-purpose content across different channels. Be part of the creative process -- from concept and briefing to on-set execution. Develop

mood boards, shot lists, and creative briefs

for photo and video shoots. Work with agencies and freelancers to produce scroll-stopping, brand-aligned content. Assist in-house with

social media content

,

email campaigns

, and other digital initiatives. Oversee our social media and build an ongoing community around the brand.

Tradeshows

Manage our consumer facing tradeshows or in-person events Support our retailer facing tradeshows with marketing materials

Retail & E-Commerce Marketing

Partner with our sales team to make sure retail and digital marketing work hand in hand. Prepare materials for trade shows, events, and in-store promotions. Support our digital presence on

Amazon

,

Walmart

, our own

DTC E-Commerce

and other platforms. Track marketing campaign performance and share actionable insights.

Project & Partner Management

Coordinate vendors, agencies, and freelancers to deliver projects on time. Review and approve packaging updates, ensuring every detail reflects our brand. Conduct

market research

to spot growth opportunities and new ideas.

Digital & Website Love

Keep the Yumi website fresh with new products, campaigns, and seasonal updates. Execute SEO and SEM strategies; oversee the execution of blogs, articles, recipes and newsletters. Ensure paid and organic content work together seamlessly.

Budget

Experience with working with a marketing budget. Able to generate reports on ROI of marketing efforts.

What You Bring

Bachelor's degree in Marketing, Communications, or a related field

5+ years of marketing experience

, including time in

CPG or food marketing

Bilingual in

French and English

(verbal & written) Strong leadership, project management, and creative skills Basic knowledge of adobe illustrator, photoshop, canva or other photo/video editing tools preferred Great creative eye and an natural understanding of aesthetics Strong use of AI to improve productivity Deep understanding of

brand building, influencer strategy, and digital storytelling

Experience managing agencies, freelancers, and multiple deadlines Proficiency with Microsoft Office Suite and digital marketing tools A curious, proactive, and trend-obsessed mindset. Always looking for ways to improve, optimize and excel.

Bonus points if you have:

Experience in

food & beverage

or

FMCG

Design or creative production experience (Adobe Creative Suite) Knowledge of U.S. and Canadian retail and e-commerce markets CRM or marketing automation experience

Who You Are

A creative storyteller who loves building brands people connect with A natural trend-spotter who knows how to turn ideas into viral moments Organized, proactive, and confident managing multiple projects Data driven to provide insights and input on strategy and next steps Multi-tasker, able to juggle many moving pieces to bring it all together Collaborative, positive, and a true team player Passionate about food, wellness, and making an impact

The Yumi Culture

We're a small, passionate team with big goals. We take pride in what we do, celebrate our wins together, and always bring

positive energy

to the table.

At Yumi, we believe in teamwork, creativity, and taking ownership. We're growing fast, and every person who joins us becomes an essential part of our story.

If you're ready to join a team that's redefining breakfast -- we'd love to meet you.

Job Types: Full-time, Permanent

Pay: $65,000.00-$80,000.00 per year

Benefits:

On-site parking
Work Location: In person