: Description Ownership of E-commerce KPI planning
Build and maintain strong partnerships with all key stakeholders to ensure any changes communicated are cascaded and adjusted accordingly in a timely manner
Acts as a key Leader in regular touch bases and meetings to ensure any gaps and/or opportunities are identified and insights are shared to optimize any programming and/or activations across multiple brands
Advocates for streamlined processes that will help create efficiencies and improve workflow cross-functionally and how information is communicated to internal and external partners i.e. Marketing Calendars, SXS, Sampling Calendars, Forecasting, Post-Mortems, Competitor Audits
Advocates best practices across multiple brands in order to educate and develop better insights that will help optimize the online experience, investments and growth of business
Responsible for sales estimates and execution of brand portfolio
Forecasting & Budgeting
Responsible for budgeting and planning alongside branded leadership teams necessary budgets and forecasting allocations of assortment planning, samples, GWP, localizations
Brainstorm, develop and maintain loyalty point budgeting allocation for promotions via ecommerce platforms that align with the portfolio of brands DNA
Budget planning and allocation on an ongoing basis for conversion of funnel of media investments while also ensuring the marketing team is able to spend on media accordingly for awareness and consideration funnels
Manage a portfolio of brands ecommerce presence in Canada. Acting as the main point of contact for all day to day escalations
Report on overall metrics and online performance of the respective portfolio(s) in Canada
Ensure the maintenance of all KPIs for a designated portfolio in Canada
Qualifications
University Degree, preferably major in Marketing, E-Commerce with 3xe2x81x835 years relevant experience
People leader experience of one to two direct reports
Sales and/or retail marketing a plus
Excellent communication skills, written and oral
Experience with all aspects of brand management, e.g.: marketing, sales, training, merchandizing, and public relations
Good industry knowledge and network of relationships in the industry with customers, distributors, retailers, suppliers, press, advertising agencies, and other business partners
Beauty marketing experience within makeup/skincare metier with inxe2x81x83depth knowledge of Digital era
Meticulous, highly organized, critical thinking and able to perform a variety of tasks in a fastxe2x81x83paced environment
Proven leadership skills including the ability to lead, motivate, coach direct reports, being capable to influence and build collaborative relationships with different stakeholders. Clear achievement is a must
Ability to develop creative, effective, measurable marketing initiatives
Good knowledge in Microsoft Office software applications
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