Job Description

Toronto, Canada
Marketing & Communications
R0069059
Remote or Hybrid

At eBay, we're more than a global ecommerce leader -- we're changing the way the world shops and sells. Our platform empowers millions of buyers and sellers in more than 190 markets around the world. We're committed to pushing boundaries and leaving our mark as we reinvent the future of ecommerce for enthusiasts.


Our customers are our compass, authenticity thrives, bold ideas are welcome, and everyone can bring their unique selves to work -- every day. We're in this together, sustaining the future of our customers, our company, and our planet.


Join a team of passionate thinkers, innovators, and dreamers -- and help us connect people and build communities to create economic opportunity for all.


About the team
eBay is looking for an experienced Senior Consumer Insights Manager to join our growing Global Consumer Insights team. In this critical role, you will champion the voice of consumers and lead global research for the Motors business, including automotive parts & accessories and vehicles, delivering insights that shape key business strategies, and ensuring consumer-centricity is at the heart of decision-making. If you have a passion for all things vehicles and are a specialist in generating insights, this is your dream job!



You will also lead the Global Consumer Insights Categories team. In this role you will manage 2+ other researchers and create synergies across other categories.

This role reports to the Senior Director, GCI, and is accountable for driving customer experience improvements for both new and existing customers across eBay markets, specifically US, UK and Germany.

What you will accomplish:

Consumer Insights Strategy & Execution

Translate business questions into research strategies, designing primary and secondary research (qualitative & quantitative) to uncover consumer needs. Partner with internal and external researchers and lead cross-functional, global research projects to influence customer acquisition, retention, and engagement. Synthesize primary research, behavioral data, and analytics to create an integrated view of consumers, potentially advising segmentation, product development, and go-to-market strategies.

Storytelling & Communication

Synthesize and distill insights into compelling, executive-level narratives, and present research findings with confidence, clarity, and impact. Partner with cross-functional teams to champion customer needs, ensuring a deep organizational understanding of their behavior and preferences.

Executive Partnership & Business Impact

Establish a regular cadence of executive insights discussions. Build trusted relationships with senior leaders in Product, Marketing, Operations, and Strategy, to understand their challenges and priorities, define research roadmap, and drive actions through insight delivery. Drive thought leadership and influence global decision-making by ensuring insights are culturally and regionally relevant while maintaining global consistency.

Team Leadership:

You will be an experience leader of 2+ other insights team members and seek to build synergies of insights across other categories.

What you will bring:

10+ years proven experience consumer insights, not just analytics experience. Bachelor's degree in Market Research, Business, Statistics, Economics, Psychology, or a related field. Deep knowledge of designing, planning and conducting qualitative and quantitative research, globally beyond the US. Strong strategic and analytical mentality, able to find opportunities and influence business priorities. People management experience. Experience, or at least a passion, for the automotive category is a must. Experience in online retail, tech or marketplace ecosystems is highly desirable. Proven success in navigating matrixed organizations, building strong cross-functional relationships. Excellent communication and executive storytelling skills--able to influence at all levels.

Why Join Us?

High-impact, strategic role influencing seller experience at a global scale. Diverse, distributed team passionate about driving insights-led decision-making. Hybrid work environment in Canada (Toronto) or US (Salt Lake City, Austin) or Remote US. Commitment to travel to the US West Coast eBay HQ at least bi-monthly, and other locations in the US and Europe as needed.

eBay is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive and innovative workplace for all employees.


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eBay is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, gender identity, veteran status, and disability, or other legally protected status. If you have a need that requires accommodation, please contact us at talent@ebay.com. We will make every effort to respond to your request for accommodation as soon as possible. View our accessibility statement to learn more about eBay's commitment to ensuring digital accessibility for people with disabilities.



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