Bimbo Canada is a leading producer and distributor of packaged fresh bread and bakery products with brands such as Dempster's, Villaggio, POM, Bon Matin, Ben's, Healthy Way and McGavins. Dempster's is the national brand leader and a market leader in the health and well-being segment of bread products in Canada. The growth strategy is to focus on market leadership in all commercial bread categories. The company operates 19 bakeries and employs approximately 4,550 associates across Canada. It seeks to create value by leading innovation in products and service delivery in the bakery industry, enhancing distribution services and processes, and continuing to grow premium white and whole grain breads, tortillas, bagels, rye, buns, and rolls.
As an independent business unit of Grupo Bimbo, Bimbo Canada seeks to grow value-added bakery segments by focusing on health and well-being and penetrating new bakery segments and channels of distribution. The business will continue to grow market leadership and margins by investing in the premium whole grain product category, and by delivering continued product innovation in other bakery and snack categories.
MARKETS:
Canada Bread serves major grocery chains, retail outlets, and foodservice operations across Canada. The company distributes branded products in the discount, mainstream, and super-premium segments, and is the leading producer in most major bakery categories. It also produces private label products for grocery and foodservice outlet.
Position Profile:
This individual must demonstrate Grupo Bimbo Beliefs, have strong interpersonal, administrative and communication skills, and a strong customer service orientation. We depend on the Route Sales Representative to deliver Bimbo Canada baked goods on time to fulfill customers' exact expectations and providing superior customer service.
This individual will:
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