Breakthru Beverage Canada (BBC) is the leading Sales Broker in the Canadian marketplace representing suppliers such as Diageo, Brown-Forman, Casamigos, Aquilini Brands, EPI and Lucas Bols. At BBC, we put a premium on building a strong team culture and we measure success through the daily practice of our Breakthru values. With this foundation in place, we continue to evolve and grow our business using the most effective sales tools to give our people and brands the best opportunity to win in all channels.
As a Regional Director, you will be responsible for growing the business by delivering volume and net sales value objectives on an annual and monthly basis. Additionally, you will manage and lead all aspects of the sales function for the region and lead and motivate the team while partnering with suppliers and customers.
Role can be based out of our Richmond, BC or Edmonton, AB Sales Office.
Salary Range: 130 - 140,000 + Bonus + Car Allowance
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Responsibilities:
Lead the ongoing development and execution of the Sales Strategy in the region.
As a member of the Leadership Team, contribute to the broader leadership and strategic development of the business.
Beat the competition, deliver/exceed the annual plan and be the partner of choice for our customers
Responsible for regional overhead budget and travel and expense budgets
Build an organization able to meet current and future business challenges through organization development, coaching and capability development
Lead direct reports effectively by clearly communicating roles and responsibilities, expectations and deliverables
Manage relationships and drive collaboration with supplier partners and government agency contacts
Collaborate with Trade Development on the design, build, and implement programs for the region with ongoing evaluation.
Maintain high levels of employee engagement and a culture that encompasses the Company Values
Engage in relationship building activities with buyers and strengthen customer partnerships
Drive engagement and utilization of selling tools and technology to maximize team performance
Other duties, as assigned by the jobholder's supervisor, may also be required.
Qualifications
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Bachelor's degree required
10 years' experience as a senior sales/business leader with a proven track record of delivering business results.
Relevant cross-functional business experience (finance, trade marketing, HR etc.)
Knowledge of Liquor Board Regulations, market trends and competitive activity within the industry is a distinct asset
Strong Sales and Commercial Strategy capabilities ideally with depth in Field Sales, Key Account Management and Customer Management
Proficient in MS Office
Excellent Negotiations and Influencing skills
Previous experience of working with suppliers and sophisticated retail customers with a track record of building strong partnership to deliver business results
An authentic and inspiring leader with a track record of leading large teams and developing talent
Strong financial capability (understands the total P&L in depth)
Strong organizational and multi-tasking capabilities
This job description is only a summary of the typical functions of this position, not an exhaustive or comprehensive list of all possible job responsibilities, tasks and duties. Responsibilities, tasks, and duties of individual jobholders may vary from the above description.
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