Regional Marketing Manager - China, Taiwan, Hong Kong, Mongolia, and Southeast Asia
Salary:
$50,000 +
Performance-Based Bonus (up to $30,000)
Job Type:
Full-time, In Person
Work Location:
150 Eglinton Ave. E., Toronto, ON M4R 1A1
:
Upper Madison College (UMC) is seeking a dynamic and results-driven
Regional Marketing Manager
for
China, Taiwan, Hong Kong, Mongolia, and Southeast Asia
. This role requires a strong leader with a
sales-driven mindset
, and a commitment to building and maintaining relationships with prospective students, agents, and educational partners across these key regions. You will be responsible for driving
revenue growth
, achieving recruitment targets, and ensuring that students are effectively supported throughout their journey with UMC.
Your success will directly impact your earning potential through a
performance-based bonus
of up to
$30,000 annually
, with a focus on achieving
sales goals
while also delivering excellent
student care
and ensuring their smooth transition into UMC.
Key Responsibilities
Sales, Agent and Partner Development, and Student Care
Identify, recruit, and establish partnerships
with external recruitment agents and educational partners across
China, Taiwan, Hong Kong, Mongolia, and Southeast Asia
, ensuring they align with UMC's goals for
student enrollment
and
sales targets
.
Develop and implement training programs
that equip agents and partners with the necessary
sales strategies
, knowledge, and skills to effectively recruit students while emphasizing
student care
throughout the recruitment process.
Foster a
sales-driven culture
with agents and partners, ensuring all recruitment activities are focused on meeting
target enrollment numbers
while maintaining high standards of
student engagement
,
care
, and
success
.
Monitor and support agent and partner performance
to ensure consistent achievement of recruitment targets and provide guidance on maintaining high-quality relationships with students, ensuring they receive the support they need throughout their journey with UMC.
Student Recruitment & Marketing
Develop and execute sales-driven marketing strategies
to raise UMC's profile in
China, Taiwan, Hong Kong, Mongolia, and Southeast Asia
.
Manage the sales pipeline
by cultivating strong relationships with agents, educational partners, and other stakeholders to drive
student enrollment
.
Represent UMC at international education fairs, online expos, and industry events to drive
revenue growth
and expand UMC's
student base
.
Track and report on sales performance
and ensure recruitment efforts meet or exceed
enrollment goals
.
Collaborate with internal teams
to enhance
student retention
and support services for enrolled students.
Provide personal support to students
throughout the academic year, addressing issues like
attendance
and
academic performance
.
Serve as a primary point of contact
for students and families, providing updates on progress and helping address any challenges, including working closely with the
homestay team
.
Travel to attend international education fairs
and industry events, representing UMC and driving
student recruitment
.
Qualifications
Minimum
3 years of sales experience
in student recruitment or a related field, with a strong focus on meeting or exceeding
sales targets
.
Fluency in Mandarin is required
.
Knowledge of
student recruitment
or experience in the
high school education system
is a plus.
Proven success in
sales-driven environments
, particularly in international markets.
University degree
(Bachelor's or higher) required.
Strong
business acumen
with the ability to balance
sales performance
with exceptional
student service
and retention.
Excellent verbal and written
communication
and
interpersonal skills
.
Proven ability to lead and motivate
agents
and
partners
to meet
sales goals
while ensuring a focus on
student care
.
Benefits
Performance-Based Bonus (up to $30,000 annually)
Dental care
Extended health care
Vision care
Schedule
Monday to Friday
8-hour shifts
If you are passionate about
education marketing
,
student recruitment
, and want to make a significant impact across
China, Taiwan, Hong Kong, Mongolia, and Southeast Asia
, UMC encourages you to apply for this exciting opportunity.
Job Types: Full-time, Permanent
Pay: $50,000.00 per year
Benefits:
Dental care
Extended health care
Paid time off
Vision care
Ability to commute/relocate:
Toronto, ON: reliably commute or plan to relocate before starting work (required)
Education:
Bachelor's Degree (preferred)
Experience:
student recruitment : 3 years (required)
Sales: 2 years (preferred)
Language:
Mandarin (required)
Work Location: In person
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