At Motorola Solutions, we\xe2\x80\x99re guided by a shared purpose \xe2\x80\x93 helping people be their best in the moments that matter \xe2\x80\x93 and we live up to our purpose every day by solving for safer. Because people can only be their best when they not only feel safe, but are safe. We\xe2\x80\x99re solving for safer by building the best possible technologies across every part of our safety and security ecosystem. That\xe2\x80\x99s mission-critical communications devices and networks, AI-powered video security & access control and the ability to unite voice, video and data in a single command center view. We\xe2\x80\x99re solving for safer by connecting public safety agencies and enterprises, enabling the collaboration that\xe2\x80\x99s critical to connect those in need with those who can help. The work we do here matters. Aper\xc3\xa7u de l\xe2\x80\x99entreprise Chez Motorola Solutions, nous sommes guid\xc3\xa9s par un objectif commun: aider les gens \xc3\xa0 donner le meilleur d\xe2\x80\x99eux-m\xc3\xaames dans les moments les plus importants - et nous sommes \xc3\xa0 la hauteur de notre engagement en cr\xc3\xa9ant des solutions s\xc3\xa9curis\xc3\xa9es. Parce que les gens ne peuvent donner le meilleur d\xe2\x80\x99eux-m\xc3\xaames que lorsqu\xe2\x80\x99ils se sentent en s\xc3\xa9curit\xc3\xa9 et qu\xe2\x80\x99ils le sont. Nous cr\xc3\xa9ons des solutions s\xc3\xa9curis\xc3\xa9es en d\xc3\xa9veloppant les meilleures technologies int\xc3\xa9gr\xc3\xa9es \xc3\xa0 travers les \xc3\xa9cosyst\xc3\xa8mes de s\xc3\xbbret\xc3\xa9 et de s\xc3\xa9curit\xc3\xa9. Qu\xe2\x80\x99il s\xe2\x80\x99agisse d\xe2\x80\x99appareils et de r\xc3\xa9seaux de communications essentiels, d\xe2\x80\x99une s\xc3\xa9curit\xc3\xa9 vid\xc3\xa9o et d\xe2\x80\x99un contr\xc3\xb4le d\xe2\x80\x99acc\xc3\xa8s bas\xc3\xa9s sur l\xe2\x80\x99IA ou d\xe2\x80\x99une capacit\xc3\xa9 d\xe2\x80\x99unir la voix, vid\xc3\xa9o et les donn\xc3\xa9es dans un seul centre de commandement. Nous cr\xc3\xa9ons des solutions s\xc3\xa9curis\xc3\xa9es en connectant les agences de s\xc3\xa9curit\xc3\xa9 publique et les entreprises, permettant ainsi une collaboration essentielle entre les personnes qui ont besoin d\xe2\x80\x99aide et les personnes pouvant aider. Le travail que nous accomplissons ici est primordial.
Department Overview
The Global Video Security & Access Control (VS&A) Marketing Team is responsible for developing and executing all strategic marketing and product marketing programs across the globe to drive product awareness, demand generation and sales enablement. The team oversees all global product marketing strategy for the fixed video and access control portfolios, develops messaging and go to market strategy for the VS&A business, creates and drives marketing programs and campaigns aimed to generate leads and build brand awareness among target audiences, including system integrators, end-users and consultants. The Global VS&A Marketing team oversees all aspects of elevating and driving growth for Avigilon, Pelco and IndigoVision businesses as a part of the broader Motorola Solutions ecosystem.
Motorola Solutions is looking for a dynamic product marketing manager to manage our cameras and sensors portfolio in the Avigilon Unity technology suite. Avigilon Unity is our on-premise video security and access control offering that helps customers protect people, property and places. As the product marketer, you will oversee the go-to-market strategy, positioning and messaging to drive awareness and adoption of Avigilon Unity cameras and sensors. This includes bringing new products and features to market, creating marketing and sales enablement collateral, supporting integrated campaigns, and taking on other initiatives that push your portfolio and the VS&A business forward. Who you are:
A creative storyteller that can craft compelling marketing content that differentiates your product in the market
An effective communicator that spans across writing and speaking who can translate technical product specs into concise benefits that your target audience(s) value
An excellent project manager that can own a product launch from start to finish in a fast-paced, deadline-oriented environment
Organized, with a high level of initiative, attention of detail, and excellent follow-up skills
A natural problem solver that can adapt to shifting priorities, moving deadlines, and navigate ambiguity
Comfortable interacting with different levels of management and building cross-functional relationships
What you will be doing:
Together with the product management team, educate sales, partners, and end-users on new products and features, including how to effectively position and sell your products
Create engaging content for partners and end-users about the value and benefits of your products through emails, presentations, videos, web pages, social media posts, and marketing collateral
Own all product marketing launch activities for your portfolio, including project management, writing and securing approvals of content, and publishing launch materials and communications
Support the development of integrated marketing campaigns that drive awareness, accelerate purchase decisions, improve customer loyalty, and increase sales
Conduct thorough research on competitors and the market to develop a deeper understanding of your target audiences, industries, and buyer personas
Attend and present your products at industry trade shows and events, representing the company and being the product marketing expert for your portfolio
Qualifications:
Bachelor\'s degree, focused in Marketing, Communications, Business, or related field preferred
3+ years of product marketing experience, B2B preferred
Proficiency with webinar hosting platforms: Zoom Webinar, GoToWebinar, etc. preferred
Proficiency with marketing automation tools: HubSpot, Eloqua, etc. preferred
The base salary range for this role is $80,000-$90,000 CAD per year. #LI-MM1
Basic Requirements
Bachelor\'s degree
3+ years of product marketing or marketing experience
Travel Requirements
10-25%
Relocation Provided
None
Position Type
Experienced
Referral Payment Plan
Yes EEO Statement Motorola Solutions is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion or belief, sex, sexual orientation, gender identity, national origin, disability, veteran status or any other legally-protected characteristic. We are proud of our people-first and community-focused culture, empowering every Motorolan to be their most authentic self and to do their best work to deliver on the promise of a safer world. If you\xe2\x80\x99d like to join our team but feel that you don\xe2\x80\x99t quite meet all of the preferred skills, we\xe2\x80\x99d still love to hear why you think you\xe2\x80\x99d be a great addition to our team. We\xe2\x80\x99re committed to providing an inclusive and accessible recruiting experience for candidates with disabilities, or other physical or mental health conditions. To request an accommodation, please email ohr@motorolasolutions.com. Motorola Solutions adopte, favorise et promeut les principes de diversit\xc3\xa9, d\xe2\x80\x99\xc3\xa9quit\xc3\xa9 et d\xe2\x80\x99inclusion. Nous encourageons et accueillons les candidatures de toutes les personnes qualifi\xc3\xa9es, quelles que soient leur race, origines ethnique, religion ou croyance, orientation sexuelle, identit\xc3\xa9 et expression sexuelle, statut d\xe2\x80\x99anciens combattants ou tout autre statut prot\xc3\xa9g\xc3\xa9 par la Loi. Nous sommes fiers de notre culture ax\xc3\xa9e sur les personnes et les communaut\xc3\xa9s, encourageant ainsi chaque Motorolan d\xe2\x80\x99\xc3\xaatre la version la plus authentique de lui-m\xc3\xaame dans ses responsabilit\xc3\xa9s afin de tenir la promesse d\xe2\x80\x99un monde plus s\xc3\xa9curitaire. Si vous souhaitez vous joindre \xc3\xa0 notre communaut\xc3\xa9 mais croyez que vous ne poss\xc3\xa9dez pas toutes les exigences requises pour le poste convoit\xc3\xa9, nous aimerions tout de m\xc3\xaame conna\xc3\xaetre les raisons pour lesquelles vous pensez \xc3\xaatre un excellent candidat pour notre \xc3\xa9quipe. Nous offrons \xc3\xa9galement des mesures d\xe2\x80\x99adaptation pendant toutes les \xc3\xa9tapes du processus d\xe2\x80\x99embauche afin de favoriser l\xe2\x80\x99inclusion des personnes vivant avec un handicap physique et/ou mental. Si vous avez besoin de mesures d\xe2\x80\x99adaptation, svp nous faire parvenir un courriel \xc3\xa0 ohr@motorolasolutions.com.
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