Job Description

At Bayer we\'re visionaries, driven to solve the world\'s toughest challenges and striving for a world where ,Health for all, Hunger for none\' is no longer a dream, but a real possibility. We\'re doing it with energy, curiosity and sheer dedication, always learning from unique perspectives of those around us, expanding our thinking, growing our capabilities and redefining \'impossible\'. There are so many reasons to join us. If you\'re hungry to build a varied and meaningful career in a community of brilliant and diverse minds to make a real difference, there\'s only one choice.Product Manager, EyleaBayer Inc.\'s Pharmaceutical division is undergoing a major transformation in our operating model and customer engagement approach to better serve our patients and customers and achieve \'Health for All\'. Reporting to the Head of Product and Operations the product manager will be responsible for the success of their brand. This includes being a key member of the cross-functional squad and supporting the 90-day strategic direction for the brand. They should have a strong understanding the therapeutic area, the customers\' needs, patient journey and the regional differences that may exist for the brand potential and the drivers of brand success. They will work collaboratively with members of the product squad and customer squads.Bayer is committed to a flexible hybrid working environment. This is a permanent Senior Product Manager level position supporting our ophthalmology product Eylea.What you will do: * Strategy: Work on strategic plans (brand plans, customer activation plans) with product sqaud. Ensure most valuable outcomes generate value for the customer. Co-create solution with customers and iterate with the squad.

• Agile marketing framework: Welcome change and ability to adapt quickly and work in 90-day cycles. Development of the 90-day strategic goals, liaising with key internal stakeholders to ensure input to and buy-in of the plan, to optimize achievement of plan.
• Customer centric insight application: Identify specific insights using market research, data analytics, competitive intelligence, customer channels and ensure understanding of disease areas; assessing success against plan; Stay up to date on industry trends and understand what our customers need.
• Content Management / Digital applications: Work to develop modular content to continuously roll out; produce numerous content modules to address various microsegments and support campaigns in a timely manner. Strong understanding of PAAB guidelines and internal requirements for content development. Define and implement ways to reach customers in digital setting with dynamic content considering user experience.
• Customer Relationships: Establish strong working relationships with top Canadian thought leaders across multiple segments working closely with Customer Engagement Team.
• Participate in and evaluate market research and analysis, promotions, public relations, and advertising associated with assigned brands or products; assessing their success against plan
• Lead the development of educational and promotional materials that span from disease state awareness through to branded tools upon Health Canada approval.

Who you are:

• Bachelor\'s degree in Business / Science or related field
• Minimum 3 years marketing, field experience an asset
• Ophthalmology experience an asset
• Customer-centric decision making and mindset and project execution based on customer insights
• Adept to agile ways of working, including digital content and tools
• Adept at working in a highly-collaborative, lean, agile environment
• Build trust, promote openness and establish mutual understanding across functions with people. Strength in conflict management
• Highly detail-oriented and organized, with exceptional analytical skills
• Ability to challenge the status quo. Comfortable with taking risks and being innovative
• Ability to translate insights into business priorities and execute on them
• Driven team player with inclusive behavior and ability to achieve goals collaboratively
• Leadership Capabilities: Visionary, Architect, Catalyst, Coach (VACC). Demonstrated capacity to foster unity and build inclusivity within a diverse team, ensuring active contributions from all members.

What we offer:

• Competitive compensation and rewards package
• Collaborative, diverse and inclusive culture
• Career development and global opportunities
• Work-life flexibility programs such as flex hours, employee discounts, volunteer days, wellness, and other employee offerings

Bayer is committed to fostering, cultivating and preserving a culture of Inclusion and Diversity. We embrace and encourage our employees\' differences and believe that our people are our most valuable asset. The collective sum of individual life experiences, knowledge, innovation, self-expression, unique capabilities that our employees invest in their work represents our culture, reputation, and Bayer\'s values and purpose.Learn more about our values and purpose at:All referral candidates must first be submitted via our internal referral system by a current Bayer employee in order to participate in the referral program. Once a Bayer employee has successfully referred you in our system, you will receive an automated email with instructions on how to complete your application.Application Deadline: June 13, 2024#LI-CABayer welcomes and encourages applications from people with disabilities. Candidates participating in our selection process requiring accommodation due to a disability or medical need are encouraged to notify the Bayer representative that they will be meeting with to ensure appropriate arrangements can be made.Location:Canada : Ontario : MississaugaDivision:PharmaceuticalsReference Code:818553

Bayer