Job Description

Purpose The PR and Communication Executive will be responsible for creating and executing effective public relations and content marketing strategies for our organization. This individual will be responsible for managing media relations and creating content for various platforms, including social media, websites, and print materials What is it like to work at Scrubbi? This isn\xe2\x80\x99t your typical office with a cubicle maze or a suit-and-tie kind of place. We have a pretty cool and casual open office environment. We embrace all types of personalities around here \xe2\x80\x93 we want you to let your true self shine through in the work you do. So, go ahead, charm us! We\xe2\x80\x99re an innovative bunch and provide an encouraging work environment with lots of team events, laughter, and food! Responsibilities

• Develop and execute PR and content marketing strategies to support Scrubbi\xe2\x80\x99s audience, goals, and objectives
• Build and maintain relationships with key members of the media, industry influencers, and stakeholders
• Draft and distribute press releases, media alerts, and other communications materials
• Create and manage content for the organization\'s website, blog, email blasts, and social media channels
• Collaborate with internal teams to develop and execute integrated marketing campaigns
• Monitor and analyze media coverage and provide regular reports to management
• Ensure all communications materials adhere to the organization\'s brand guidelines and tone of voice
• Stay current with industry trends and best practices in public relations and content marketing
• Collaborate with designer and ad specialist teams to define content goals and timely deliverables.
• Research content and consumer trends to ensure that content is relevant and appealing.
• The devouring of cake
• Proofread and edit content before publishing.
• Ensure SEO and SMO strategies are effectively implemented.
• Manage content calendars and ensure content remains consistent across all platforms.
• Preparedness to conquer the ultimate (ongoing) game of Jenga.
• Tracking consumer and content analytics and generating reports and presentations.
• Ping pong and foosball enthusiast.
• Joining in with after-work team events.
• Dart champion
• Celebrating individual, team, and company successes.
• Representing Scrubbi loud and proud.

Qualifications

• Bachelor\'s degree in literature, journalism, marketing, communications, or similar.
• Minimum 5 years of experience in Canada with public relations and content marketing
• Advanced written and verbal communication skills in the English Language is a MUST
• Experience in media relations and pitching
• Strong understanding of digital and social media platforms
• Experience with content management systems and website management
• Ability to multitask and manage multiple projects at once
• Strong analytical and problem-solving skills
• Excellent communication and interpersonal skills
• Bachelor\'s degree in public relations, communications, marketing, or a related field
• Experience with data analytics and reporting
• Strong project management skills
• Experience with SEO and SEM
• Advertising Agency Experience is preferred
• Excellent computer skills with MS Office and Google Suite.
• Good knowledge of various content platforms such as social media, emails, blogs
• Strong understanding of content practices such as SEO, SMO, and PPC.
• The ability to keep abreast of content and consumer trends and advancements in technology.

Perks

• Flexible and super awesome work environment
• Making a difference - we\xe2\x80\x99re creating change in an industry and making an impact
• Inspirational and experienced mentors
• Lots of laughter throughout the office and food!
• Company-wide and individual team events

Job Types: Part-time, Permanent Salary: $24.00 per hour Benefits:

• Casual dress
• Company events
• Discounted or free food
• On-site parking
• Paid time off

Schedule:

• Day shift
• Monday to Friday
• No weekends

Work Location: In person