People & Culture Employer Branding Communications Specialist

Vancouver, BC, Canada

Job Description


People & Culture Employer Branding Communications Specialist Location: Working remotely / hybrid \xe2\x80\x93 Vancouver, BC Reporting to: Manager, People & Culture Job status: Permanent, full-time 1.0 FTE (75 hours bi-weekly) Compensation: $61,000 - $71,000

We want our staff to \xe2\x80\x9cthrive\xe2\x80\x9d not just survive, so Canuck Place is committed to living our values of care exceeding not just minimum wage but living wage in B.C. This means that regardless of role our entry level salary is a minimum of $25.64 per hour equivalent to $50,000 full-time annually.
YOUR ROLE This is a new position to join our dynamic People and Culture team of three. In this role, you will be responsible for developing and implementing effective communication strategies to enhance our employer brand, attract top talent, support employee retention, and promote diversity, equity, inclusion and belonging. Additionally, you will play a critical role in internal People and Culture communications, ensuring consistent messaging and engagement with our employees. You will also support the entire recruitment cycle for the organization, focusing on a positive candidate experience.
If you have most of the required skills and experience, and you are eager to learn and grow, we encourage you to apply. We understand it is a demanding role, but we believe in supporting motivated individuals on their development journey. Take this opportunity to join our team!
Responsibilities:

  • Develop and execute comprehensive employer branding strategies to enhance our organization\'s reputation and attract top talent from diverse backgrounds.
  • Create compelling content, including job descriptions, career profiles, blog posts, and social media updates, to showcase our inclusive employer brand and highlight our unique culture, commitment to DEIB and opportunities.
  • Collaborate with your People and Culture team to develop and implement internal communication plans and initiatives that promote DEIB, engage and inform employees, and contribute to an inclusive and equitable work environment.
  • Manage all HR communication channels, including intranet, emails, and internal platforms, to ensure diverse voices and perspectives are represented and that key messages on DEIB are effectively communicated.
  • Craft and distribute internal HR announcements, policy updates, and HR-related campaigns that promote and foster an inclusive culture, ensuring employees feel valued, respected, and included.
  • Coordinate with various stakeholders to collect and share employee success stories, testimonials, and other relevant content to amplify all voices.
  • Monitor and analyze key metrics to measure the effectiveness of employer branding and internal HR communication initiatives, and make data-driven recommendations for improvement to enhance our efforts in attracting and retaining diverse talent.
  • Actively source diverse talent, expand talent pools, and implement strategies to reduce bias in the hiring process.
  • Develop and implement inclusive interviewing and assessment practices that promote equity and objectivity in candidate evaluation.
  • Stay updated on industry trends, best practices, and emerging technologies in employer branding, HR communications, and talent acquisition, and apply relevant knowledge to enhance our strategies.
  • Manage the alignment of messaging and ensure a consistent employer brand experience throughout the candidate journey, from attraction to onboarding, fostering a positive candidate experience.
  • Support employer brand activation at recruitment events, career fairs, and other external opportunities to attract top talent, increase brand visibility, expand our talent pool and strengthen our organization\'s reputation as an employer of choice.
  • Manage the organization\xe2\x80\x99s recruitment process from posting to offer.
  • Support the transition to a new Applicant Tracking System to enhance candidate and hiring Manager experience
  • Conduct market research and competitor analysis to stay updated on industry trends, benchmark employer branding initiatives, and identify areas of improvement.
  • Develop and maintain relationships with external partners, such as universities, professional organizations, and our DEIB partners to expand talent networks and promote the organization as an employer of choice.
  • Analyze and leverage data from employee feedback, exit interviews, and surveys to identify areas of improvement in employee experience, talent attraction, and retention strategies.
  • Monitor employer review platforms and respond to employee reviews, providing constructive feedback, addressing concerns, and promoting the organization\'s positive employer brand image.
  • Collaborate with the Communications and Marketing team to align external branding and messaging with the employer brand, ensuring consistency and alignment across all communication channels.
  • Assist in crisis communication and reputation management efforts related to HR issues, ensuring transparency, accuracy, and alignment with the organization\'s values and culture.
  • Stay informed about legal and regulatory changes related to HR practices, employer branding, and talent acquisition, ensuring compliance and providing guidance to stakeholders.
  • Collaborate with your People and Culture team to execute and improve onboarding and orientation programs for new employees, ensuring a smooth transition and integration into the organization.
  • Conduct candidate and new hire surveys and feedback mechanisms to gather insights and identify areas for improvement in recruitment practices and employee satisfaction.
  • Stay updated on industry trends, best practices, and emerging technologies in HR, employer branding, and talent management, and make recommendations for continuous improvement.
  • Participate in HR and talent acquisition events, conferences, and industry forums to expand professional networks and stay current with industry trends.
  • Assumes other related responsibilities, as assigned.

EDUCATION AND EXPERIENCE Bachelor\'s degree in Human Resources, Communications, Marketing, or a related field, or the equivalent in practical experience.Bottom of Form
Qualifications:
  • Expertise in employer branding, HR communications, or related fields, with a demonstrated understanding of DEI principles and practices.
  • Excellent written and verbal communication skills, with the ability to create engaging and impactful content for various platforms and diverse audiences.
  • Strong project management skills, with the ability to prioritize and manage multiple initiatives simultaneously.
  • Proficiency in using social media platforms and other communication tools.
  • Data-driven mindset with experience in measuring and analyzing key metrics to evaluate the effectiveness of DEI-related communication initiatives.
  • Familiarity with recruitment and talent acquisition processes, including strategies for expanding talent pools and promoting equity in hiring.
  • Experience in managing the recruitment cycle: shortlisting candidates, conducting interviews and reference checks, making offers with a focus on reducing bias and promoting diversity and inclusion.
  • Strong interpersonal skills and the ability to collaborate effectively with cross-functional teams and stakeholders.
  • Creative thinking and the ability to bring fresh ideas and innovative approaches to employer branding, talent attraction, DEI, and HR communications.
  • Knowledge of employment laws, regulations, and best practices related to employer branding, HR communications, DEI, and inclusive hiring practices.

You have:
  • High integrity; creativity; balance, good judgment and objectivity; high vision and conceptual capabilities; consultative, facilitate and collaborative; sense of humor.
  • Excellent time management skills.
  • Demonstrates flexibility that allows you to work with high energy, creative people.
  • Able to thrive and effectively manage priorities in a changing, ambiguous environment.

Please note:
  • Evidence of Health Canada approved vaccinations must be provided prior to your first day of work.
  • Flexibility is necessary, as this position may require occasional weekend and evening work and travel within and outside the Lower Mainland.

RECRUITMENT PROCESS We understand that the recruitment process is not a one size fits all, our inclusion values and flexibility extend to your hiring experience. Canuck Place is committed to providing inclusive access and accommodations throughout the application and selection process. We are continuously working to improve our systems, policies, and practices to ensure our employees, in all their diversity, can succeed. Should you require accessibility accommodation through the recruitment process, please let us know and we will work with you to meet your needs.
Canuck Place Children\xe2\x80\x99s Hospice hires on the basis of merit and is strongly committed to equality and diversity within its community and to a welcoming and inclusive workplace. We especially welcome applications from Indigenous persons, visible minority group members, persons with disabilities, people of all sexual orientations, genders and gender identities, members of the 2SLGBTQIA+ community.
APPLICATION PROCESS Please submit your cover letter and your resume by June 18, 2023. We thank all applicants for their interest; however, only those candidates who have been short-listed will be contacted.

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Job Detail

  • Job Id
    JD2189844
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Vancouver, BC, Canada
  • Education
    Not mentioned