At Digital Clicks Marketing, we specialize in helping businesses win more revenue & customers from the web. To support our rapid growth, we are seeking a highly motivated, detail-oriented, team player to join our growing Digital Agency as a Pay Per Click (PPC) Campaign Manager. The successful candidate will work to deliver complex performance marketing campaigns across various verticals and industries. Note, This is a full-time in-office role (Based in London Ontario) About the Role: As a Senior PPC Campaign manager, you are responsible for developing, implementing, and managing PPC programs for our clients. You are also responsible for deploying and managing sophisticated performance analytics, tracking, and attribution models and generating detailed reports on a regular basis. Working with the other team members, you will ensure the PPC campaigns align with and support clients\' overall online marketing goals. Specifically, your key accountabilities will be as follows:
Develop and manage complex PPC campaigns within Google Ads, Meta, Bing, YouTube (etc.) that drive positive ROI for our clients
Prioritize and execute PPC campaigns and landing page strategies to improve the quality and quantity of conversions coming from all PPC programs
Maintain expertise in Google Ads theory and tactics in order to implement best practices and continuously improve campaign performance
Continually deploy A/B test campaigns in order to optimize campaign performance
Continuously explore alternatives and new PPC program options to be integrated into the existing
PPC campaigns
Implement website tracking and analytics code (typically Google Analytics & TAG Manager) and extract insights from the data that is collected. This includes analyzing funnels and other user behaviour indicators to innovate new tactics that can be applied to the website pages and PPC campaigns
Develop and maintain performance reporting and metrics for all accounts, including but not limited to attribution models, conversion paths, cost-per-acquisition, return on ad spend, Return On Marketing investment, click-through rate, conversion rate etc.
About You: You are an analytical person who is completely comfortable working with large amounts of data, and complex spreadsheets and has the ability to discover statistically relevant patterns. You must have advanced knowledge of PPC advertising, advanced knowledge of Google Analytics and advanced Excel skills. You are results-oriented and continuously look for ways to make each campaign and program better than the last. In addition, you also possess the following:
A strong desire to win and be the best at what you do is a must.
3 - 5 years of experience with Google Ads and Google Analytics
Advanced Excel skills
Superior problem-solving and analytical skills
Search Engine Optimization (SEO) knowledge (this is an asset, not required)
Excellent organizational and time-management skills
Devotion and flexibility to accommodate campaigns that run 24/7
Additional:
Self-motivated with an extremely strong work ethic
Passionate about innovating and delivering superior performance
Systematic and logical with the ability to develop and use effective processes
Detailed orientated
Reliable and dependable
Relevant Education & Work Experience
Hard Knocks Versus Higher Education. It may be that you are the exact fit for this position, but, you did not pursue post-secondary education. Sometimes, experience and a proven track record can as valuable as a diploma or degree. If this is you \xe2\x80\x93 please apply, and tell us why you are the right choice! About Digital Clicks Born in the Hallways of Fanshawe College\xe2\x80\x99s Lawrence Kinlin School of Business and Incorporated in 2010. Digital Clicks Marketing Inc. is a collection of eCommerce, Lead Generation and Performance Marketing experts. DCM develops custom digital marketing campaigns for brands. Our mission is straightforward, deliver the right ad, to the right audience, at the right time and on the right device. Benefits In exchange for your talent and expertise, Digital Clicks is committed to providing competitive compensation, health benefits, flexible work schedules, opportunities for growth and professional development, and a fun, supportive environment that will allow you to grow. Remember to tell us why you are the ideal candidate for the position! Digital Clicks Marketing is an equal opportunity employer. Job Types: Full-time, Permanent Salary: $22.00-$23.00 per hour Benefits:
Dental care
Extended health care
Vision care
Flexible Language Requirement:
French not required
Schedule:
8 hour shift
Monday to Friday
Work Location: One location
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