Job Description

Paid Social - Marketing Specialist
Ready to shake up the world of marketing? So are we.
At FFUN, we're not just growing, we've launched something extraordinary. Introducing our brand-new FFUN Media Lab: a powerhouse of creativity, data, AI, and next-gen mar-tech. This is your chance to be part of a ground-floor movement that's redefining what in-house media can do.
We're building more than a team, we're building a culture of innovation, collaboration, and pure FFUN. You'll work alongside visionary leaders and awesome humans who believe in big ideas, bold moves, and having a blast while doing it. If you're ready to learn fast, think big, and help shape the future of a brand that's as unique as it is unstoppable, this is your moment.
The Paid Social Specialist plays a key role in supporting FFUN Group's marketing initiatives and reporting to the Director of Marketing/ Marketing Team Lead. This role is responsible for executing and optimizing digital marketing campaigns that align with business goals and enhance customer engagement. The successful candidate will work cross-functionally to ensure campaigns are delivered effectively and efficiently.
What you'll be doing:

• Execute, monitor, and optimize Paid Social advertising campaigns (Facebook, Instagram, etc.) for B2C automotive brands.
• Develop and implement campaign structures, audience segmentation, and strategic placement selection.
• Manages end-to-end campaign setup, trafficking, optimizations, QA and reporting.
• Manage campaign budgets efficiently, ensuring proper pacing and spend allocation
• Conduct systematic A/B testing on creative, copy, audiences, and placements, scaling winning variations.
• Stay current with platform updates, ad policies, and best practices

What we're looking for:

• 2+ years of hand-on experience in performance marketing
• Experience managing monthly ad budgets of $50K+ in aggregate
• Knowledge of marketing funnels, conversion tracking, and multi-touch attribution model
• Post-secondary education in Marketing, Business, Communications, Analytics, or a related field.
• Strong organizational and communication skills.
• Ability to manage multiple projects and meet deadlines.
• Proficiency with marketing tools and platforms (e.g., Google Analytics, Meta Ads Manager, Google Ads, HubSpot, etc.)
• A collaborative mindset and attention to detail.

Why FFUN:

• Compensation: $60,000 - $73,000 annually depending on experience
• Group Retirement Savings Plan -Employer-Employee matched contributions because we care about your future financial security
• Employee Discounts -Get excited with exclusive discounts, not just on vehicles, but also on service, repairs and parts.
• Training & Development-Buckle up for an exciting ride! Joining us is like stepping onto a rocket ship of learning opportunities in a turbo-charged industry.
• Corporate Gym Membership Rates -Get your fitness on with corporate gym membership rates that won't break the bank. Flex those muscles, both at work and at the gym.
• Health & Dental-Stay healthy and smile bright with our comprehensive health and dental plans. We've got you covered inside and out.
• Giving Back -From Hospital Foundations to local sports teams, we want everyone to have a little more FFUN in their lives.

What it's really like to work here.
The FFUN Group is Canada's fastest growing motor and recreational group retailer with nearly 25 locations throughout Saskatchewan, Manitoba and Ontario. We bring FFUN to life and are fuelled by amazing people, representing all of your favourite brands of automotive and recreational vehicles. At FFUN we recognize that life is short and that it goes by in the blink of an eye. We can help people make the most of their lives by having fun, at any age. We offer great career opportunities, excellent pay programs, terrific benefits, corporate support, training and an amazing culture defined by our core values: Driven to Grow, Team Player, FFUN Attitude and Down to Earth
Ready to Join Us?
If this sounds like the opportunity you've been waiting for, we'd love to meet you! Our application process is quick and easy--just a few clicks!
At FFUN Group, we're committed to providing a barrier-free, unbiased, and equitable hiring experience. If you require accommodations, please contact our recruitment team at .
#INDE

Skills Required