Lumen connects the world. We are igniting business growth by connecting people, data and applications - quickly, securely, and effortlessly. Together, we are building a culture and company from the people up - committed to teamwork, trust and transparency. People power progress. We're looking for top-tier talent and offer the flexibility you need to thrive and deliver lasting impact. Join us as we digitally connect the world and shape the future.
The Role
------------
We are seeking a Adobe Launch/Target Infrastructure Team Lead to manage a small, high-performing team responsible for the strategy, governance, and hands-on implementation of our Adobe Launch and Target infrastructure. This role is pivotal in advancing our Adobe Experience Cloud ecosystem, ensuring robust data collection, seamless integrations, and AI-ready capabilities that power next-generation digital experiences.
You will lead efforts across Adobe Launch, data layer architecture, and integrations across Adobe AEP/AEM technology solutions. The ideal candidate combines deep technical expertise with strategic vision, driving innovation and operational excellence in a fast-paced enterprise environment.
The Main Responsibilities
-----------------------------
Leadership & Team Management
Lead and mentor a small team of digital analytics professionals.
Foster a culture of collaboration, accountability, and continuous learning.
Analytics Infrastructure & Governance
Own the strategy and governance of the data layer and Adobe Launch implementation.
Maintain tracking updates to ensure Adobe Analytics and Customer Journey Analytics remain up-to-date and accurate.
Deploy 3rd party tracking pixels and maintain a log of active pixels vs expired tracking pixels.
Define and enforce tagging standards, data governance, and compliance (GDPR, CCPA).
Adobe Experience Cloud Integration
Oversee integration of AEP (RT-CDP, Customer Journey Analytics), and AEM Sites.
Ensure accurate data capture across templates, components, and content fragments.
Adobe Target Technical Support
Build/deploy A/B experiences at the direction of the Digital Experiences team to improve user experience and key conversion goals.
Innovation & AI Enablement
Drive adoption of AI-ready frameworks for personalization, predictive analytics, and automation.
Evaluate emerging Adobe capabilities and lead proof-of-concept initiatives.
Cross-Functional Collaboration
Partner with marketing, IT, and product teams to align analytics strategy with business goals.
Serve as subject matter expert for Adobe Experience Cloud solutions.
Operational Excellence
Conduct audits, troubleshoot tracking issues, and optimize performance.
Maintain documentation, training, and governance frameworks.
What We Look For in a Candidate
-----------------------------------
5+ years in digital analytics, including: tag management, QC/UAT oversight, end-to-end analytics and dashboard development experience.
2+ years of leadership experience.
Advanced proficiency in Adobe Launch, Adobe Analytics, Customer Journey Analytics, and data layer design.
Experience with SDK implementations or a strong understanding of how SDKs relate to the broader tool ecosystem, enabling seamless integration and optimization.
Solid grasp in Adobe Target and Adobe Launch
Ability to translate complex technical concepts into business value.
Excellent communication, problem-solving, and stakeholder management.
Preferred Qualifications
Experience integrating Adobe stack with other enterprise platforms (Salesforce, DemandBase, LeanData).
Experience with JavaScript (ES5 and ES6), to extract data from the DOM, manipulate DOM layout, in an asynchronous manner
Working knowledge of API endpoints supporting the individual tools, including both ingestion and feed mechanisms. This is critical for enabling AI-driven capabilities and personalization strategies.
Familiarity with Agile/Scaled Agile methodologies.
Compensation
----------------
This information reflects the anticipated base salary range for this position based on current national data. Minimums and maximums may vary based on location. Individual pay is based on skills, experience and other relevant factors.
Location Based Pay Ranges
$82,969 - $110,625 in these states: AL AR AZ FL GA IA ID IN KS KY LA ME MO MS MT ND NE NM OH OK PA SC SD TN UT VT WI WV WY
$87,117 - $116,156 in these states: CO HI MI MN NC NH NV OR RI
$91,266 - $121,688 in these states: AK CA CT DC DE IL MA MD NJ NY TX VA WA
Lumen offers a comprehensive package featuring a broad range of Health, Life, Voluntary Lifestyle benefits and other perks that enhance your physical, mental, emotional and financial wellbeing. We're able to answer any additional questions you may have about our bonus structure (short-term incentives, long-term incentives and/or sales compensation) as you move through the selection process.
Learn more about Lumen's:
Benefits
Bonus Structure
#LI-Remote
What to Expect Next
-----------------------
Requisition #: 340686
Equal Employment Opportunities
We are committed to providing equal employment opportunities to all persons regardless of race, color, ancestry, citizenship, national origin, religion, veteran status, disability, genetic characteristic or information, age, gender, sexual orientation, gender identity, gender expression, marital status, family status, pregnancy, or other legally protected status (collectively, "protected statuses"). We do not tolerate unlawful discrimination in any employment decisions, including recruiting, hiring, compensation, promotion, benefits, discipline, termination, job assignments or training.
Disclaimer
The job responsibilities described above indicate the general nature and level of work performed by employees within this classification. It is not intended to include a comprehensive inventory of all duties and responsibilities for this job. Job duties and responsibilities are subject to change based on evolving business needs and conditions.
Application Deadline
01/01/2026
Beware of fraud agents! do not pay money to get a job
MNCJobz.com will not be responsible for any payment made to a third-party. All Terms of Use are applicable.