Job Description

Not just a jobxe2x80xa6
a community
a partnership
a team
Youll experience them all at London Drugs. As one of Canadas fastest-growing and most successful retail chains, we know what it takes to build a satisfying career. We are seeking innovative, customer focused people to join our team! Our Marketing Department located at our head office in Richmond, BC currently has opportunities for:
MarTech and Loyalty Coordinator
At London Drugs, we thrive on finding new ways to take care of people, every day. We go above and beyond the expected to take care of people and make their lives less complicated.
This position supplements our digital team, offering support for our MarTech and Loyalty marketing activities with a priority on email communication and digital assets. Working in conjunction with a content development team and the digital marketing manager, this position will be responsible for the end-to-end process of email campaigns, from strategy, planning, scheduling, proofing, segmenting and reporting success or opportunities based on established internal and industry benchmarks. This role also supports the coordination of digital assets across owned websites for London Drugs and LDExtras.
The successful candidate should possess the following:

• Minimum 3 years of email marketing and campaign management, or similar retail experience.
• Experience working with a retailer or client with a minimum email database of 50,000 opt-in users.
• Familiarity with industry standard best practices, including CASL and GDPR
• Experience with best practices for the migration and uploading of personality identifiable information(PII), through first party data.
• Experience working with CRM and marketing platforms as it pertains to email marketing solutions
• Strong Microsoft Office Suite skills (Excel, Word).
• Ability to work in a fast-paced environment and deliver within tight deadlines.
• Experience with Workfront and Listrak considered an asset
• Strong written and verbal communication skills.

Responsibilities Include (but not limited to):

• Responsible for coordinating weekly newsletters, including tactical category specific executions, and coordinating resources between team members and external agencies.
• Responsible for email marketing briefing, strategy development, execution, optimization and post campaign reporting.
• Industry best practices of migration of personally identifiable information (PII) and uploading of data through 1st party databases.
• Performance Analytics of email performance and weekly reporting.
• Support the Marketing and Merchandising teams by creating briefs based on business and campaign.
• Advance features and capabilities within current email technology vendors.
• Assist with the adoption of new email technologies and supporting the evaluation of alternative email vendors or solutions as required.
• Manage end-to-end email marketing campaigns from the briefing stage, through planning, targeting (including segmenting), set-up, testing (including A/B), proofing, execution, optimization and post campaign reporting.
• Execution of the email strategy to further advance email automation, triggers, and strategic messaging throughout multiple touch points in the customer journey.
• Supporting other areas of the digital marketing department, including social, paid, and monitoring as required.
• Responsible for coordinating weekly digital assets, including banners, and coordinating scheduling across owned websites between team members.

We offer advancement opportunities through our promote-from-within policies, starting pay will fall within the salary range indicated and may vary based on job-related experience, knowledge, and education.
We also offer a comprehensive benefits program including:

• Health & Wellness
• Comprehensive medical, dental, prescription drug and vision coverage for you and your family
• Helping you plan for your future with Company matched RRSPs
• Employee Discount Program
• Ongoing in-house Training & Education Courses
• Postsecondary Entrance Scholarships for you or your children
• Free confidential counselling through our Employee Family Assistance Program
• Employee Recognition Program

If you are a well-organized, self-motivated individual possessing professional customer service skills, a positive and professional attitude plus an eye for detail then we have the opportunity for you to excel!
Apply Now!
London Drugs is an equal opportunity employer dedicated to building an inclusive and diverse workforce. We are committed to building a company that represents a variety of backgrounds, perspectives, and skills. The more inclusive we are, the better our work will be.
We will provide accommodations during the recruitment process upon request.
The above statements are intended to describe the general nature and level of work applicable to this position and are not intended to be an exhaustive list of all responsibilities, duties and skills required. Be advised, London Drugs DOES NOT use third party recruitment services.
London Drugs may collect, use, and/or disclose your personal information (including the information in this application) where it is reasonable for establishing, managing or terminating an employment relationship. This includes the use or disclosure of your personal information to persons inside or external to our organization, for the purpose of checking references or gathering other information to support an assessment of your candidacy.
To protect yourself, do not respond to unsolicited job offers from individuals or e-mail addresses, and never disclose any sensitive details about your identity (including personal or financial) to anyone you do not know or trust or on any unverified website, or website you do not trust.
If you are a well-organized, self-motivated, individual who has a positive attitude, a desire to support Company initiatives, and a commitment to achieving Company objectives, then we have the opportunity for you to excel!