Job Description

Elevate Your Marketing Career With Us

Charlotte Interiors is seeking a driven, detail-oriented, and creatively strategic

Marketing Specialist

to join our growing team. If you're passionate about creating compelling brand stories, thrive in a fast-paced creative environment, and love interiors, this is your opportunity to make a meaningful impact in a highly design-oriented business.

This role blends content creation, strategy, and business development support--perfect for someone who can balance big-picture marketing with day-to-day execution that drives results.

Our Culture

We're a team of creative professionals who value:

Customer Oriented:

delivering exceptional service at every touchpoint

Design Oriented:

curating intentional, elevated spaces with purpose

Team Oriented:

collaboration, trust, and positivity are core to how we work

Main Priorities & Responsibilities:

Market Research & Brand Strategy

Conduct competitor and customer research to guide decisions Analyze trends and customer behaviour to identify marketing opportunities Support brand consistency across platforms and touch points
Content Creation & Social Media

Create engaging content for Instagram, Pinterest, email, and blog Manage and grow social media channels to build visibility and engagement Plan and execute social campaigns that support staging, design, and retail goals Monitor trends and optimize content for platform algorithms
Email Marketing & CRM

Write and design email newsletters using Klaviyo or Mailchimp Build automations and list segments to nurture leads and customers Use CRM tools to track and optimize customer journeys and loyalty
Website, SEO & E-Commerce Support

Keep Shopify site and product listings up to date and optimized Coordinate "Shop the Look" integration Ensure website content is SEO-friendly and on-brand
Campaigns, Ads & Analytics

Plan mini-campaigns for product launches, seasonal offers, and promotions Run low-budget ad campaigns on Facebook, Instagram, and Google Track KPIs across social, email, and website; report and adjust accordingly
Partnerships, Events & Business Development

Collaborate with local partners, realtors, and influencers to grow reach Assist in coordinating pop-ups or client-facing events Support lead generation efforts and align marketing with sales goals

Who We're Looking For

You are resourceful, analytical, creative, and highly organized. You can work independently and take initiative, but you also love contributing to a close-knit, supportive team. You have a keen eye for aesthetics, but also care about conversions, open rates, and ROI.

Experience & Skills Required

3-5+ years in a marketing role (ideally lifestyle, interiors, retail, or real estate) Proven ability to manage and grow social media accounts professionally Excellent written and verbal communication Strong organizational skills and ability to manage multiple projects Proficient in Canva, Photoshop, or Illustrator Photography and basic video editing skills Tech-savvy: confident with Shopify, Meta Ads Manager, Klaviyo/Mailchimp Knowledge of CRM systems is a plus Copywriting experience is a bonus Must have access to a vehicle for occasional local shoots or project visits
What Success Looks Like

Growth in social media engagement and follower quality Increase in email list size and open/click-through rates More staging, design, or retail inquiries through digital channels Elevated, consistent brand presence across all platforms

How to Apply

To apply, please send your resume, a short note about why you're a great fit, and samples of past work (social posts, email campaigns, or portfolio links) to

info@charlotteinteriors.ca

. Applications will be reviewed on a rolling basis.

Job Types: Part-time, Freelance

Pay: $23.00-$30.00 per hour

Expected hours: 15 - 25 per week

Benefits:

On-site parking
Flexible language requirement:

French not required
Schedule:

Monday to Friday No weekends
Education:

Bachelor's Degree (required)
Experience:

Marketing: 3 years (required)
Language:

English (required)
Work Location: In person