Job Description

We're looking for a

highly organized, data-driven Marketing & Resident Experience Specialist

to support leasing performance and marketing across our residential portfolio.

This role is perfect for someone who enjoys working with data, improving processes, managing multiple listings, and optimizing the renter experience--not someone focused mainly on creative design.

In this role, you will oversee online listings, track lead performance, analyze market trends, support leasing teams, and ensure prospects and residents receive an exceptional experience. You'll work closely with Community Managers, Leasing Specialists, and Resident Managers to keep our advertising accurate, competitive, and consistent across the entire portfolio.

This is a hands-on role that blends analytics with operational marketing.

Responsibilities

Analytics, Lead Management and Conversion

Track leads, inquiries, conversion rates, and cost-per-lease. Identify gaps and recommend improvements to leasing processes. Ensure every lead receives timely follow-up and no inquiry is missed.

Listings & Advertising

Manage and update all rental listings daily (Rentals.ca, Zumper, Marketplace, Google, website, etc.). Ensure accurate pricing, availability, photos, descriptions, and incentives. Audit ads regularly to maintain quality and completeness.

Market & Trend Analysis

Monitor competitor pricing, incentives, and market shifts. Recommend advertising platforms and spending based on data. Adjust marketing strategies quickly when needed.

On-Site Support & Content Gathering

Visit properties to take clear, honest photos and videos of suites and amenities. Ensure listings reflect what prospects expect to see.

Digital Marketing & SEO

Support SEO/SEM, Google Ads, blog content, and website updates. Manage Google Business Pages and respond to reviews. Maintain consistent branding across digital channels.

Resident Experience

Conduct resident satisfaction surveys. Summarize insights and help implement improvements.

Collaboration & Communication

Work with leasing teams to standardize messaging, scripts, and customer experience. Support with marketing materials and coordinate with external vendors when needed.

Skills and Attributes

Strong analytical skills and comfort working with data (Excel/Google Sheets). Exceptional organization and attention to detail. Ability to manage multiple listings and priorities. Strong communication skills, both written and verbal. Comfortable travelling to our properties for photo/video capture. Experience in marketing, leasing, or analytics is an asset.
York Property Management (YPM) manages 4,000+ residential apartment suites in Southwestern Ontario. YPM offers a variety of different layouts of suites which accommodate a diverse demographic of young couples, families, students and retirees. The company employs 130+ individuals working at the corporate office, on site, or at various properties managed by YPM.

Our Mission at York Property Management is to work together in a safe, respectful, and friendly environment with effective communication to provide our residents quality service and a comfortable and positive living experience while being environmentally conscious. Our vision is to create and maintain rental properties that all of our residents are proud to call home.

York Property Management is committed to providing a safe, healthy and inclusive work environment. We welcome applications from people with disabilities and diverse backgrounds, identities and cultures. Accommodations are available throughout the application and interview process upon request.

Successful candidates, as a condition of job offer, would be required to provide a satisfactory criminal record check. A benefits package will be offered at 3 months of employment.

This posting is for an existing vacancy. We appreciate all applications. However, only those selected for an interview will be contacted.

Job Types: Full-time, Permanent

Pay: $45,000.00-$55,000.00 per year

Benefits:

Dental care Extended health care Life insurance Vision care
Work Location: In person