Job Description

Job Overview:

Midland?Food is a fast?growing importer and distributor of high?quality frozen seafood serving wholesale, retail, and food?service clients across Ontario. To accelerate our next phase of growth, we are seeking a versatile Marketing?&?Product?Development?Coordinator who can take new products from concept to shelf while driving end?to?end marketing programs.

Key Responsibilities:

Support new product development through market research and coordination of new sourcing or purchasing opportunities Assist in planning and executing marketing campaigns across digital, social media, email, print, and in-store channels Create or coordinate the design of marketing materials including brochures, product sell sheets, banners, and digital content Maintain and update website, social media platforms, and online listings (e.g., Amazon or other B2C platforms) Coordinate and attend food shows, customer visits, product tastings, and in-store events Monitor and analyze market trends, competitor activity, and customer feedback to identify promotional opportunities Ensure brand consistency across all platforms and marketing materials Track marketing performance metrics and prepare reports to evaluate ROI and campaign effectiveness Work closely with internal departments such as sales, purchasing, and warehouse to support product rollouts and promotions Visit stores and clients regularly to gather feedback and identify opportunities for improvement

Qualifications:

Minimum 3 years of experience in food marketing, branding, or product coordination Strong knowledge of marketing channels including digital and social media Excellent communication, project coordination, and creative thinking skills Fluent in English (written and spoken) Proficiency with tools like Canva, Adobe, Google Analytics, or similar platforms preferred Valid Ontario driver's license and ability to travel locally
Job Types: Full-time, Permanent

Benefits:

On-site parking Paid time off
Flexible language requirement:

French not required
Schedule:

8 hour shift Monday to Friday
Education:

Bachelor's Degree (preferred)
Experience:

marketing: 3 years (preferred)
Work Location: In person