Job Description

At Bayer we\xe2\x80\x99re visionaries, driven to solve the world\xe2\x80\x99s toughest challenges and striving for a world where ,Health for all, Hunger for none\xe2\x80\x99 is no longer a dream, but a real possibility. We\xe2\x80\x99re doing it with energy, curiosity and sheer dedication, always learning from unique perspectives of those around us, expanding our thinking, growing our capabilities and redefining \xe2\x80\x98impossible\xe2\x80\x99. There are so many reasons to join us. If you\xe2\x80\x99re hungry to build a varied and meaningful career in a community of brilliant and diverse minds to make a real difference, there\xe2\x80\x99s only one choice.
Marketing Manager - Women\'s Health
The Market Manager is responsible for the success of our Women\xe2\x80\x99s Health brands and is a market expert with full understanding of the environment, competitor and customer needs. The Market Manager drives strategic brand planning in alignment with the Region/Global direction and ensures successful omnichannel activation by aligning cross-functional partners to drive executional excellence.
The Market Manager is a strong leader with the ability to bring cross-functional stakeholders (internal and external) together to align to critical brand objectives. The candidate leads the strategy and execution of core assets in order to contribute to the achievement of the organization\'s business and marketing objectives and the betterment of patient care. The Market Manager is accountable for the overall financials, investments and sales, and market share results.
Bayer is committed to a flexible hybrid working environment.
What you will do:

• Lead the development, alignment and roll-out of brand priorities and communication for specific projects, including direct to consumer outreach
• Partner with the marketing team, cross-functional partners and other key internal and external stakeholders to ensure plans are on track to achieve brand objectives
• Effectively communicate and garner support for strategies and investments to senior management
• Identify, build and maintain strong relationships with Thought Leaders, focusing on experts in women\xe2\x80\x99s health
• Establish and maintain regular contact with regional and global marketing colleagues to represent and integrate local needs into global marketing/brand strategies

Who you are:

• University degree in science, business, or equivalent.
• Pharmaceutical sales experience required.
• Minimum 3-5 years of omnichannel marketing experience
• Experience with direct-to-consumer marketing
• Strategic mindset - Strong business acumen, analytical skills and understanding of business strategy
• Drives results
• Ability to manage ambiguity and complexity
• Ability to build relationships and work successfully with cross-functional teams and influence appropriate plans and actions
• Able to develop good relationships with Thought Leaders
• Excellent interpersonal, collaboration and communication skills
• Previous experience in women\xe2\x80\x99s health (e.g., contraception and menopause) is an asset
• Bilingual (French) is a strong asset

Note: Candidates who do not meet all the criteria may be considered for Associate Marketing Manager positions. This position requires full vaccination against COVID-19.
What you will do:

• Competitive compensation and rewards package
• Collaborative, diverse, and inclusive culture
• Career development and global opportunities
• Work-life flexibility programs such as flex hours, employee discounts, volunteer days, wellness, and other employee offerings

Bayer is committed to fostering, cultivating, and preserving a culture of Inclusion and Diversity. We embrace and encourage our employees\xe2\x80\x99 differences and believe that our people are our most valuable asset. The collective sum of individual life experiences, knowledge, innovation, self-expression and unique capabilities that our employees invest in their work represents our culture, reputation, and Bayer\xe2\x80\x99s values and purpose.
Learn more about our values and purpose at: https://www.bayer.com/en/ca/canada-our-purpose-values
All referral candidates must first be submitted via our internal referral system by a current Bayer employee in order to participate in the referral program. Once a Bayer employee has successfully referred you in our system, you will receive an automated email with instructions on how to complete your application.
Application deadline: June 14, 2023
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Bayer welcomes and encourages applications from people with disabilities. Candidates participating in our selection process requiring accommodation due to a disability or medical need are encouraged to notify the Bayer representative that they will be meeting with to ensure appropriate arrangements can be made.
Location: Canada : Ontario : Mississauga
Division: Pharmaceuticals
Reference Code: 793831