Job Description

NOTE: Please do not apply via the company page. If interested, kindly share your resume on Indeed

Essential Duties and Responsibilities:

Develop and implement integrated marketing strategies tailored to regional markets, balancing traditional, digital, and channel-level execution Leverage AI tools to personalize content, optimize targeting, and forecast campaign performance Mentor and develop a team of junior marketing talent--fostering creativity, accountability, and skill-building Manage and execute last-mile marketing e?orts with distributors, contractors, and retail partners, including POS materials, localized events, and training campaigns Lead creative development for campaigns across print, digital, trade publications, OOH, and social media Own CRM optimization and marketing automation workflows via HubSpot, Salesforce, or similar platforms Represent the brand at industry trade shows and events; oversee booth design, content, and follow-up strategy
Monitor KPIs (budget, ROI) and generate clear, actionable insights for continuous improvement

Qualifications/Skills/Experience:

Bachelor's degree in Marketing, Business, (MBA a plus) 10+ years of progressive marketing experience; at least 4 years in a people management role HVAC, building technology, or technical industry experience strongly preferred Experience in dealing with both US and Canadian stakeholders is a must. Global experience would be a definite plus Bilingual (English/French or English/Spanish) is an asset Willingness to travel within North America (~20-30%)
Job Type: Full-time

Pay: $115,000.00-$120,000.00 per year

Application question(s):

Do you have experience working in an engineering company/firm or in HVAC?If yes, please specify.
Education:

Bachelor's Degree (required)
Experience:

Digital marketing: 10 years (required) HVAC: 5 years (required)
Work Location: Hybrid remote in Toronto, ON M6J 1R7