Marketing Manager

Toronto, ON, CA, Canada

Job Description

Overview


We are seeking a dynamic and results-driven Marketing Manager to join our team. The ideal candidate will be responsible for developing and executing innovative marketing strategies that enhance brand awareness, drive customer engagement, and support overall business objectives. This role requires a blend of creativity and analytical skills, as well as proficiency in various marketing tools and platforms.

Responsibilities



Develop and implement comprehensive marketing plans that align with business goals. Manage email marketing campaigns, including content creation, audience segmentation, and performance analysis. Oversee product management initiatives to ensure successful product launches and market positioning. Conduct market research to identify trends, customer needs, and competitive landscape. Create advertising strategies across multiple channels to maximize reach and engagement. Collaborate with cross-functional teams to develop promotional materials using Adobe Creative Suite. Utilize Google Analytics to track campaign performance and optimize marketing efforts. Maintain the company website using WordPress, ensuring content is up-to-date and engaging. Manage the marketing budget effectively to ensure optimal allocation of resources.

Requirements



Proven experience in a marketing management role or similar position. Strong knowledge of email marketing best practices and tools. Familiarity with product management processes and methodologies. Proficiency in budgeting and financial planning related to marketing initiatives. Excellent research skills with the ability to analyze data and market trends. Experience with advertising strategies across digital platforms. Basic understanding of HTML for web content management is a plus. Proficient in Adobe Creative Suite for creating compelling visual content. Strong communication skills, both written and verbal, with an emphasis on collaboration.
Join us as we strive to elevate our brand presence in the market while fostering a creative environment that encourages growth and innovation.

Job Types: Full-time, Permanent

Pay: $40,000.00-$60,000.00 per year

Schedule:

8 hour shift Day shift
Application question(s):

What is your current and expected CTC? How much is your notice period? How many years of experience do you have?
Language:

English (preferred)
Work Location: Remote

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Job Detail

  • Job Id
    JD2526051
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Toronto, ON, CA, Canada
  • Education
    Not mentioned