Job Description

Industry: New Home Construction / Real Estate Development
Fully onsite in Hamilton - Monday to Fridays (hours start and end are a bit flexible)
My client, a growing real estate development company in the new home construction industry, is seeking a Marketing Manager to lead and execute marketing initiatives across active communities. This is a true generalist, stand-alone position with the opportunity to grow into a director level in the long-term. This role works closely with Sales and external agency partners to drive traffic, support launches, and strengthen overall brand positioning. The successful candidate will own marketing timelines, campaigns, reporting, and execution to support sales targets and business growth. Must come with an entrepreneurial mindset, scrappy and is a solution driven individual.
Key Responsibilities
Lead and manage marketing project schedules, budgets, and external agency partners
Run community-specific Sales, Marketing, and PR meetings
Analyze CRM data and sales feedback to refine campaign strategies
Oversee setup and presentation of sales centers, model homes, broker events, and off-site locations
Develop and execute marketing strategies aligned with sales goals
Conduct market and competitor research to support pricing and positioning
Plan and execute digital campaigns including paid media, email marketing, and website updates
Manage CRM and email automation (ActiveCampaign or similar)
Oversee social media strategy with external partners
Ensure brand consistency across all marketing materials and channels
Maintain organized marketing documentation and distribute weekly reports
Qualifications
3a??6 years of marketing experience (new home construction industry preferred)
Degree or diploma in Marketing, Communications, Business, or related field
Strong understanding of the new home sales process and buyer journey
Experience with CRM and email marketing platforms
Familiarity with digital marketing tools and social media platforms
Working knowledge of Canva, Adobe Creative Suite, or WordPress an asset
Strong project management and organizational skills
Ability to manage multiple deadlines in a fast-paced environment
Confident self-starter with a solutions-oriented mindset
Valid Ontario Drivera??s License and vehicle required (travel within GTA & Niagara)
This company offers salary: $85,000a??$95,000 (flexible for tenure and right candidate), benefits, 3 weeks' vacation, RRSP, 5 personal days, half day summer Fridays, holidays paid in December off etc!

Skills Required