------------- Secondary (high) school graduation certificate
Tasks
--------- Analyze market research data to improve business decisions or activities
Assist in product development
Conduct economic or commercial surveys to identify potential markets for products or services
Develop all kinds of events for publicity, fundraising and information purposes
Direct the development and maintenance of an organization's Internet and intranet sites
Direct the marketing strategies of establishments
Direct the production of educational and publicity programs and informational materials to awaken curiosity and interest in the subject matter
Direct the team on crucial information they should gather and research
Establish distribution networks for products and services
Evaluate an organization's Internet presence
Evaluate the marketing strategies used by establishments
Implement communication strategies and programs
Oversee the preparation of written material for website content
Supervise staff
Direct and evaluate establishments and departments that maintain media relations on behalf of businesses, governments and other organizations
Direct and evaluate establishments and departments that publicize activities and events on behalf of businesses, governments and other organizations
Plan, direct and evaluate the activities of firms and departments that develop and implement advertising campaigns to promote the sales of products and services