Job Description

Norstar Industries Ltd.

is a locally owned manufacturer of conveyance equipment for the agriculture, agri-industrial and industrial markets. Norstar is also the home of the U-Drain(TM) floor drainage system. Our purpose is to build innovative solutions that help build and feed the world.

Norstar prides itself in providing market-leading products that are exceptional on every level. To do this, we need an exceptional team! We are now seeking a highly skilled and experienced individual to join our team in the position of:

Marketing Creative Specialist

Position Summary

As the Marketing Creative Specialist, you will be responsible for developing compelling visual and digital content that attracts, engages and informs our target audiences while strengthening the Norstar and U-drain brand presence. Your work will support a wide range of initiatives across digital media, company websites, email marketing, trade shows and traditional print materials.

Reporting to the Manager of Marketing, the

Marketing Creative Specialist

you will play a key role in elevating the quality and consistency of our marketing materials objective and broader organizational goals. This role lends creative execution with hands-on website ownership and cross-functional collaboration.

Position main responsibilities will be, but not limited to:

Own the design, development, maintenance, and continuous improvement of Norstar and U-drain company websites, ensuring strong visual consistency, intuitive user experience and alignment with brand and business objectives

Create engaging graphics for social media, digital and print advertisements, email campaigns and other marketing initiatives, while enhancing existing assets to align with established brand guidelines

Design, optimize and maintain product brochures, sales collateral, and other customer facing marketing materials

Develop short-form and long-form videos using existing content libraries and new assets for trade shows, digital platforms, and internal communications

Support trade show and event execution by designing visual assets such as pop-up banners, backdrops, printed materials, and on site-marketing collateral

Identify content gaps and collaborate with internal teams to gather information, resources and access required to produce new visual and digital assets

Stay current with industry, digital and design trends to ensure Norstar and U-drain brands are represented in authentic, innovative and compelling ways

What You will Bring to the Role

Proficiency in Adobe Creative Suite (InDesign, Photoshop, Illustrator)

Proficiency in website development platforms such as WordPress, along with working knowledge of HRML, CSS and/or JavaScript

Strong attention to detail, creative problem-solving skills and the ability to manage multiple projects simultaneously

Proficiency with Mircrosoft Office and Canva

Familiarity with social media platforms (Instagram, LinkedIn, YouTube, Facebook) and their creative specifications

Willingness and curiosity to learn new design tools, platforms and software

Education & Experience

Diploma or degree in Graphic Design, Digital Media, Marketing, Web Development, Communications or related field

1 to 3 years of experience working in a creative or design-focused role

Experience working with website CMS platforms is required (experience with Weebly or WordPress is an asset)

Join Norstar Today!

If you believe you would be the right person for this exciting role, we welcome you to submit your Resume to our Human Resources Department by clicking on Apply! Or send your resume to our Human Resources Dept at hr@norstarindustries.ca. (Please note that you will be asked to provide your portfolio or examples of your work, throughout the hiring process.)

Join Norstar Industries and contribute to our mission of delivering innovative construction solutions to our valued customers.

We thank all those who apply, however; only those selected for an interview will be contacted.

Job Type: Full-time

Benefits:

Casual dress Company events Dental care Disability insurance Extended health care Life insurance On-site parking Paid time off RRSP match Vision care
Application question(s):

Are you able to share a portfolio of your work with us? Are you willing and able to possibly travel to both our office and trade shows a few times a year?
Work Location: Remote