Job Description

About the Role

We are seeking a proactive and detail-oriented Marketing Coordinator to support the execution, coordination, and optimization of all marketing activities. This role works cross-functionally with internal teams and external partners, contributing to content creation, campaign planning, website updates, and performance reporting. The ideal candidate thrives in a fast-paced environment, ensures brand consistency across channels, and plays a key role in strengthening our marketing operations.



Key Responsibilities

Campaign and Creative Execution

Assist in the development and implementation of marketing campaigns across digital, social media, email, website, and content marketing channels. Support and provide input into the quarterly marketing calendar, helping to plan content, promotions, and campaign timelines. Work with creative teams and agency partners to coordinate, execute, and supervise campaign activities and creative asset development ensuring on-brand, timely delivery.

Content Creation & Management

Write, edit, and manage content for marketing materials, social media posts, banners, landing pages, website updates, and promotions. Ensure all content follows brand guidelines and maintains a consistent brand voice across all channels.

Website & SEO Support

Review and update website content to ensure accuracy, relevancy, and alignment with current marketing priorities. Assist with SEO optimization, including on-page updates, content adjustments, and adherence to best practices. Help oversee the development of website visuals, homepage layouts, and seasonal banners.

Coordination & Logistics

Coordinate with internal teams--including Creative, Sales, Operations, and Customer Service--to align marketing efforts with business needs. Work with external vendors, agencies, and partners to manage deliverables, project timelines, and promotional logistics. Ensure cross-functional collaboration and communication to support seamless campaign execution.

Data Analysis & Reporting

Support the Tracking and analysis of marketing data, campaign performance, and sales forecasts. Assist with monthly marketing reporting across channels such as Google Analytics, email platforms, and CRM tools.

Project Management

Oversee timelines, tasks, and priorities across multiple concurrent projects. Maintain strong organizational systems to ensure deadlines are met and deliverables are completed accurately and efficiently.

Qualifications & Skills

University Degree or equivalent in Marketing, Communications, Business, or a related field. Minimum 2 years of hands-on marketing experience in a dynamic, multi-channel environment. Strong writing and editing skills with an ability to maintain brand voice across all content formats. Experience with marketing software including Big Commerce, Klaviyo, and analytics platforms (Google Analytics, Meta Business Suite, etc.) would be an asset. Strong project management and organizational skills; ability to manage multiple deadlines simultaneously. Analytical mindset with experience interpreting marketing metrics, campaign data, and audience insights. Collaborative team player with strong communication skills and a proactive, solution-oriented approach.

Apply today by submitting your resume and cover letter via email to careers@baskits.com (mailto: careers@baskits.com).