Job Description

Hilite Outdoor is a DOOH company that services the Toronto, GTA, Vancouver and Montreal markets. We're looking for a creative, organized, and tech-savvy

Marketing Coordinator

to join our team. In this role, you'll lead digital marketing initiatives, build and maintain our website, create AI-powered content, and help shape our brand story across all platforms. If you love the start-up environment, like working in a team environment, have the passion and drive to grow a business, then we would love to talk to you.

Key Responsibilities

1. Campaign Execution & Project Coordination

Assist in planning and executing experiential OOH activations (pop-ups, PR stunts, hologram activations, projection murals, retail takeovers, custom builds). Schedule timelines, production milestones, installation crews, vendor partners, permits, and logistics. Coordinate site visits, scouting, feasibility assessments, and safety/engineering requirements. Manage field teams for setup, teardown, staffing and experiential activation oversight.

2. Client & Sales Support

Turn creative briefs into campaign plans, mood boards, mockups, and activation decks. Support sales with proposal materials, case studies, and visual concepts. Communicate with clients on timelines, deliverables, approvals, and post-activation reporting.

3. Content, Creative & Asset Production

Designer and produce renders, 3D mockups, production drawings, and pre-visualizations. AI skills (bonus) Prepare photography/film for documentation of activations. Maintain an asset library of best-in-class experiential campaigns.

4. Marketing & Brand

Manage social media posting for experiential activations (TikTok, Instagram, LinkedIn). Create highlight reels, recap videos, case studies, and reporting decks. Help grow Hilite's experiential brand through storytelling, press releases, partnerships, and award submissions.

5. Reporting & Analytics

Track KPIs: impressions, foot traffic, interactions, social amplification. Produce post-campaign reports with narrative, data, and visuals.

6. Vendor, Permit & Production Coordination

Liaise with suppliers: fabrication, carpentry, printing, LED tech, lighting, projection, AV teams. Coordinate permit applications (city, BIA, transit, parks, private landlords). Track budgets, POs, invoices, and project cost management.

7.

Turning our new experiential ideas into real packages Supporting sales with tailored proposals Managing activations from start to finish Creating content and case studies to market the work Handling logistics, vendors, and permitting Strengthening our brand identity

Qualifications

1-3 years experience in marketing, OOH, experiential, events, fabrication, agency, or brand activation. Strong planning and organizational skills. Strong design literacy (comfortable with creative direction and visual standards). Familiarity with production, events, fabrication or advertising. Proficient with Google Workspace, Canva, Adobe Creative Suite, AI for content creation. Comfortable on job sites (construction, installs, outdoor events). Thrives in fast-paced, deadline-driven, creative environments.

Pay

Base Pay plus Bonus

Job Type: Full-time

Pay: $35,000.00-$50,000.00 per year

Work Location: In person