Double Take Thrift Store is a Yonge Street Mission social enterprise that is committed to both serving the community and lowering its environmental footprint. Located in the downtown east end of Toronto, we work to provide a dignified and enjoyable shopping experience to a diverse group of customers.
Job description
Double Take is seeking a full-time Marketing Coordinator who will be able to provide leadership for our retail sales team in operating our online store platform and maintaining our marketing initiatives, reaching new customers and creating a welcoming shopping experience both online and in-store.
We are looking for a creative, highly motivated individual with a strong fashion and/or marketing background who is proficient with cloud-based POS systems and social media tools. Experience in photography, storytelling, and design is an asset. The ideal candidate will be passionate about social change and community empowerment in line with Double Take's values, and should possess the communication skills to effectively work alongside a diverse group of colleagues and volunteers. This is a twelve month contract, with the possibility of extension.
Responsibilities:
Reporting to the Double Take Store Manager, the successful candidate will be responsible for:
Developing an understanding of our ideal customer; researching customer needs and feedback
Creating a strategic marketing plan for both digital and print advertising within assigned budget
Researching, planning and creating content for social media platforms; scheduling posts weeks in advance
Developing an outreach strategy to connect with influencers, media and other potential partners
Answering Instagram and Facebook messages and redirecting enquiries to relevant staff members
Maintaining website with updated visual and written blog content
Drafting online newsletters for mailing lists with announcements, sales and coupons
Assisting with online store order fulfillment and communications with customers
Working together with back room staff and management to determine pricing, drops and promotions for the online store
Archiving existing and new content such as emails, photos, videos etc.
Preparing reports to analyze sales and social media performance
Training and working with volunteers who are assisting with content creation
Providing leadership in customer service and cash handling on the sales floor
Opening and closing the store when needed
Qualifications:
The successful candidate will have the following skills and training:
Education and/or experience in fashion, digital media or marketing
Strong eye for design & photography
Excellent verbal and written communication skills
Highly organized and detail-focused
Comfortable in a fast-paced work environment with a variety of community members
Self-motivated, takes initiative on tasks and creative assignments
Experience in using Instagram, Facebook, YouTube, Pinterest and Shopify for business
Can manage multiple projects simultaneously
Passionate about sustainability in the fashion industry
Knowledgeable about Canadian and international retail brands
Customer service and cash handling experience an asset
Demonstrated commitment to Double Take's mission and values.
Ability to work flexible hours, including evenings and weekends; a police check will be required
While we appreciate all responses, only candidates under consideration will be contacted.
Learn more about YSM's Double Take store at www.doubletakeysm.ca
Job Types: Full-time, Fixed term contract
Contract length: 12 months
Pay: $20.00-$21.00 per hour
Expected hours: 37.5 per week
Benefits:
Casual dress
On-site parking
Store discount
Education:
Bachelor's Degree (preferred)
Experience:
Marketing: 1 year (preferred)
Work Location: In person
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