We are seeking a dynamic and detail-oriented Marketing Coordinator to join our team. This role offers an exciting opportunity to develop and execute marketing strategies across various digital platforms, enhance brand visibility, and drive sales growth. The ideal candidate will possess a strong understanding of digital marketing tools, e-commerce, and analytics, with a passion for innovative marketing solutions. This position is paid and suitable for both experienced professionals and interns eager to grow their marketing expertise.
Duties
Develop and implement comprehensive digital marketing campaigns across channels such as LinkedIn,Facebook Advertising, email marketing, and Google AdWords.
Manage and optimize e-commerce platforms, ensuring product listings are accurate and engaging.
Conduct market research to identify trends, customer preferences, and competitive insights.
Utilize SEO techniques to improve website visibility and organic traffic through platforms like WordPress and HTML coding.
Analyze website and campaign performance using Google Analytics and other analytics tools; prepare reports to inform strategic decisions.
Coordinate product management activities including product launches, updates, and inventory management.
Create compelling visual content using Adobe Creative Suite for social media, email campaigns, and website updates.
Manage advertising budgets effectively while maximizing ROI across digital channels.
Collaborate with sales teams to develop promotional strategies that align with overall marketing goals.
Maintain a consistent brand voice across all digital platforms while ensuring content aligns with company standards.
Skills
Proven experience in digital marketing, including social media advertising (Facebook Ads), email marketing, SEO, and Google Analytics.
Strong knowledge of e-commerce platforms and product management processes.
Proficiency in Adobe Creative Suite (Photoshop, Illustrator) for content creation.
Familiarity with WordPress, HTML coding, and website optimization techniques.
Ability to conduct research to identify market trends and customer insights.
Experience with Google AdWords campaigns and budgeting for paid advertising efforts.
Excellent analytical skills with the ability to interpret data from various sources to inform strategy.
Strong communication skills for effective collaboration within teams and with external partners.
Knowledge of sales processes and how marketing initiatives can support revenue growth. This role is ideal for motivated individuals passionate about digital marketing who want to contribute innovative ideas in a collaborative environment while gaining valuable industry experience.
Job Type: Part-time
Pay: $23.53-$32.59 per hour
Expected hours: 25 - 30 per week
Work Location: In person
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