MetaOptima Technology Inc. is one of Canada's fastest-growing digital health startups, revolutionizing the dermatology and skin imaging industry. Our mission is to make advanced, AI-powered skin imaging accessible and connected for clinics and patients worldwide through our flagship products -- DermEngine and OptimaScan.
We are looking for a
self-motivated, eager-to-learn, and results-driven
individual to join our dynamic team. If you're passionate about
marketing, technology, and AI-driven healthcare
, this role will give you hands-on experience in an innovative, fast-paced environment.
What You'll Do
You'll work closely with the
marketing team
to contribute to MetaOptima's marketing growth initiatives -- with the freedom to explore your areas of interest. Responsibilities include, but are not limited to:
Lead Generation & Outreach
Research and identify new prospective leads, distributors, and clinic partners.
Execute lead outreach campaigns and monitor engagement and conversion rates.
Email Marketing & CRM
Develop, schedule, and optimize email campaigns to boost engagement.
Maintain and update lead data within
HubSpot
or other CRM tools.
Content & SEO
Write and optimize
SEO blog content
, ensuring alignment with strategic keywords and a consistent publishing schedule.
Leverage
AI tools
for SEO, copywriting, and content ideation.
Social Media & Brand Management
Create and schedule content, campaigns across social media platforms.
Engage with followers, respond to inquiries, and track performance metrics.
Design & Marketing Collateral
Support in designing digital assets and marketing materials that reflect brand standards.
Project & Team Collaboration
Maintain project management boards, prepare weekly reports, and participate in daily stand-ups.
Contribute ideas during team meetings and execute assigned projects independently.
Requirements
Currently enrolled in or recently graduated from a
Marketing, Business, Communications, or related program
(Visual Arts/Graphic Design with business interest also welcome).
Demonstrated initiative or previous marketing experience
Strong written and verbal communication skills.
* Experience using or experimenting with AI tools for marketing (e.g., ChatGPT, Claude, Midjourney).
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