Job Description

Status: Full-Time
Start Date: April/May 2023
Location: Remote-Canada
Reports To: SVP, of Marketing LifeSpeak Company Overview: LifeSpeak Inc. is the leading whole-person wellbeing solution for employers, health plans, and other organizations. LifeSpeak Inc.\xe2\x80\x99s suite of digital solutions allows organizations to provide best-in-class content and expertise at scale, empowering individuals to live their healthiest lives. As the parent company to LIFT Digital, ALAViDA Health, Torchlight, and Wellbeats, LifeSpeak Inc. provides a flexible portfolio of wellbeing solutions across mental health, wellness, fitness, nutrition, substance use, and caregiving. LifeSpeak Inc. has more than 30 years of collective experience working with Fortune 500 companies, government agencies, insurance providers, and others across the globe. Insights from LifeSpeak Inc.\xe2\x80\x99s digital and data-driven solutions uncover gaps in wellbeing at the individual and organizational levels, ultimately enhancing workplace performance outcomes. Passion \xe2\x80\x93 Operate with a sense of urgency, enthusiasm, initiative, and commitment
Authenticity \xe2\x80\x93 Deliver genuine experiences that foster meaningful connections
Integrity \xe2\x80\x93 Commit and execute with honesty, credibility, and reliability
Innovation \xe2\x80\x93 Continue to lead health and fitness industry in ways to engage more people
Collaboration \xe2\x80\x93 Work together as a TEAM to meet our clients\xe2\x80\x99 and business\xe2\x80\x99 objectives : The Marketing Communications Director will play a critical role in managing the corporate brand strategy for LifeSpeak Inc. Taking direction from the overarching marketing strategy and reporting to the SVP of Marketing, the Marketing Communications Director will manage a team of content marketers and social media marketers, as well as be the liaison with the PR agency. The Marketing Communications Director will also work closely with the client/member communications team and the demand and events teams to contribute to the full buyer and customer journey across 4 of the LifeSpeak Inc. products. Ideal candidate will be located in Canada. Primary Responsibilities:

• Work with SVP, Marketing to set a corporate communications strategy.
• Manage one direct report, a content marketer and an outsourced social media resource, to provide guidance, feedback, and delegate activities.
• Lead the company internal communications strategy and execution by working collaboratively with HR and the executive leadership team as needed.
• Manage the executive LinkedIn profiles of various ELT members
• Work collaboratively with client communications to align brand content with product user content
• Be the day-to-day liaison with the PR agency
• Provide copy edits to all brand content and thought leadership before design
• Give creative direction to graphic designers as needed
• Work collaboratively with Channel team to contribute to the full buyer and customer journey
• Provide insights and reporting on brand metrics quarterly

Qualifications:

• 7+ years of experience in B2B marketing; healthcare industry a plus
• Strong writer and copy editor
• Detail-oriented
• Prior management experience required
• Prior experience managing a global brand preferred
• Passionate about wellbeing

Benefits: We value our employees\xe2\x80\x99 time and efforts. Our commitment to your success is enhanced by our competitive pay, paid time off, paid holidays, generous benefits package and many employee perks. Plus, we work to maintain the best possible environment for our employees, where people can learn and grow with the company. We strive to provide a collaborative, creative environment where each person feels encouraged to contribute to our processes, decisions, planning and culture.