Job Description

Iovate is a dynamic, leading-edge nutrition company that delivers some of the highest quality, most innovative and effective active nutrition and weight management products in the world. Each of our Brands are committed to biology, science, and their own culture to assist customers in reaching their goals.

Iovate - Commited to a higher standard

Accountabilities:

• The Marketing Communications Specialist plans, conducts, and manages strategic marketing and communications activities to achieve brand goals.
• Activities include developing and executing social media strategy, content marketing programs, PR releases and community management.
• Responsible for influencer strategy, leading relationship with agency of record to recruit and manage influencer content
• Understand brand positioning and differentiation strategies; implement tactics to grow brand awareness and strength; and evaluate metrics for measuring effectiveness of marketing efforts.

• Bachelor\'s degree or equivalent in Marketing, Communications or related field
• Minimum 3-5 years\' marketing communications experience preferably on the client side within a consumer packaged goods or health & wellness brand or on the agency side acting in a client-facing AE or AM role.
• Experience with a number of different tech and social platforms including Social & Marketing Cloud software (e.g. Sprout, Hootsuite, Salesforce) etc.
• Must be ambitious and passionate about cultivating consumer relationships and its value to a marketer
• Must be a versatile self-starter, detail oriented, and able to balance short-term deadlines against long-term goals.
• Excellent organizational, project management, and time management skills
• Ability to work with various internal and external partners
• Strong understanding of consumer engagement in the digital marketing space as a whole
• Experience with executing strategic and tactical plans to build sustainable and engaging communities
• Experience managing a brand\'s social presence on numerous different social platforms (TikTok, Instagram, etc.)
• Proactive and able to continuously manage change in an extremely fast paced, energetic work environment

Iovate