We are seeking a proactive and detail-oriented Marketing Assistant to support our marketing team in executing strategic campaigns across multiple channels. The ideal candidate will have a strong foundation in digital marketing, content creation, and analytics, with a passion for driving brand awareness and engagement. This role offers an excellent opportunity to develop skills in SEO, social media marketing, and marketing automation within a dynamic environment focused on innovation and growth.
Responsibilities
Assist in developing and implementing multichannel marketing campaigns across platforms such as social media, email, and print advertising.
Manage social media accounts, creating engaging content aligned with brand voice and marketing goals.
Support SEO efforts by optimizing website content and conducting keyword research to improve organic search rankings.
Contribute to content marketing initiatives including blog posts, product descriptions, and promotional materials.
Utilize marketing automation tools to nurture leads and streamline campaign workflows.
Analyze campaign performance using Google Analytics, Google AdWords, and other analytics tools to inform future strategies.
Assist with advertising sales efforts by preparing presentations and proposals for potential clients.
Maintain and update the company website using WordPress, HTML, and related tools.
Collaborate with the product management team on promotional strategies for new products or features.
Conduct research on industry trends, competitors, and target audiences to support strategic decision-making.
Support email marketing campaigns through copywriting, list segmentation, and performance tracking.
Requirements
Proven experience or strong familiarity with digital marketing concepts including SEO, social media marketing, content marketing, and performance marketing.
Proficiency in Adobe Creative Suite (Photoshop, Illustrator) for creating visual content.
Hands-on experience with marketing automation platforms and analytics tools such as Google Analytics and Google AdWords.
Knowledge of WordPress, HTML basics, and e-commerce platforms is preferred.
Excellent copywriting skills with the ability to craft compelling messages for various audiences.
Strong research skills to identify market opportunities and industry trends.
Ability to manage multiple projects simultaneously while meeting deadlines.
B2B marketing experience is a plus but not required.
A proactive attitude with excellent communication skills and a team-oriented mindset. This position provides an engaging environment for aspiring marketers eager to expand their skill set while contributing to impactful projects that drive business growth.
Job Types: Full-time, Part-time
Pay: $15.00-$18.00 per hour
Expected hours: 20 per week
Work Location: In person
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