Marketing And Communications Lead

Victoria, BC, CA, Canada

Job Description

Location: Chateau Victoria Hotel & Suites - Victoria, BC

Department: Sales & Marketing | Status: Full-Time | Reports to: Director of Sales & Marketing



Chateau Victoria Hotel & Suites is a proudly locally owned and operated hotel located in the heart of downtown Victoria. We are known for our personalized guest service, spacious accommodations, and commitment to sustainability. We are looking for a hands-on Marketing & Communications Lead who is highly organized, creative and can execute projects/tasks from concept through to execution. This position plays a vital role in enhancing our visibility, strengthening our brand, and supporting our hotel, restaurant and lounge revenue through targeted campaigns, media, and messaging.

Tasks, Duties and Responsibilities include:



Digital Presence & Content Management



Maintain and update content across three websites. (hotel, lounge and restaurant) Monitor and improve SEO; analyze Google and site analytics to inform strategy. Manage social media channels for the hotel and support restaurant accounts (Clive's and Vista 18) including content creation, scheduling, and engagement. Produce and source photo and video content (including managing professional shoots and capturing in-the-moment visuals). Maintain hotel, restaurant and lounge brand assets, including logo files in multiple formats.

Email Marketing & Guest Communications



maintain and update email communications including pre-arrival messaging, confirmations, and post-stay engagement. Plan and execute email campaigns and newsletters, focusing on brand storytelling, local events, and driving direct bookings. Build targeted campaigns for OTA conversion, meetings & events clients, and returning guests.

Marketing Analysis & Strategy



Research market trends, review competitor activity, and interpret performance analytics. Stay informed of online reviews and coordinate with relevant departments on response and reputation strategy. Collaborate with the Sales and Marketing team by suggesting and implementing new marketing initiatives to grow brand reach and engagement.

Creative Strategy & Campaigns



Design and coordinate creative for digital and print advertising, including magazines, special event programs and pop-up banners Produce marketing collateral for internal and guest-facing use, such as rack cards, in-room promotion, and signage.

What We're Looking For:



3 years experience in a marketing and communications role. Proficient with web content management, social media platforms, and email marketing tools. Knowledge and ability to analyze SEO, Google Analytics, and content performance metrics. Strong visual sense with experience sourcing or producing multimedia content. Highly organized with the ability to manage multiple deadlines and campaigns. Familiarity with hospitality or tourism marketing is an asset.

Why Join Us?



Locally owned, community-minded workplace Supportive, positive & collaborative team environment Competitive wages and corporate bonus scheme Comprehensive benefits package including an RRSP matching program Employee discounts on food, beverage, accommodations & other industry discounts Employee recognition and celebrations * Learning and development opportunities

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Job Detail

  • Job Id
    JD2419496
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Contract
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Victoria, BC, CA, Canada
  • Education
    Not mentioned