Manager Of Marketing And Employer Engagement

Halifax, NS, Canada

Job Description


Competition # : 40460

Department: Labour, Skills and Immigration

Location: HALIFAX

Type of Employment: Permanent

Union Status: Exclusion - Non Union - NSPG

Closing Date: 26-Sep-23 (Applications are accepted until 11:59 PM Atlantic Time)

About Us

Immigration and Population Growth Branch (IPG) of Labour Skills and Immigration (LSI) has a large mandate. We are responsible for attracting, integrating, and retaining newcomers to our province. The impact of our work is felt both on a macro level as we are helping businesses succeed and our population grow, as well as a micro level as we make decisions every day that change the lives of people choosing to make Nova Scotia home. A small but passionate team, we are continually evolving to ensure we are meeting the needs of the province.

About Our Opportunity

The Office of Immigration and Population growth is looking for a champion of change, as the Manager of Marketing and Employer Engagement your innovative way of thinking will lead the development, implementation and operation of the Marketing and Engagement and External Relations section of the division. As the Manager you will be responsible for developing and managing Immigration and Population Growth\'s (IPG) engagement strategy with partners including employers, businesses, industry associations, newcomers thinking about Nova Scotia and other governments (municipal, provincial, and federal).

As the Manager you play a key role in the implementation of projects, strategies and services intended to support the advancement of Labour, Skills, and Immigration business goals. The Manager is a key advisor to IPG\'s senior management ensuring a comprehensive understanding of challenges and opportunities that affect support for immigration and interprovincial migration within the province. The Manager is also responsible for developing, implementing, and organizing promotional activities and events, both domestic and international, for IPG with the objective of establishing Nova Scotia as the destination of choice for newcomers.

The Manager works closely with departmental management teams across divisions (including Strategic Policy and Programs) and across government (including Office of Healthcare Professional Recruitment, Office of Acadian Affairs and Francophonie, and Atlantic Canada Opportunities Agency) providing strategic advice related to relevant programs and initiatives, perceived gaps and partners viewpoints to inform the creation of relevant program, policy, legislative and/or regulatory interventions and strategies (e.g. Francophone Population Growth Action Plan).

This position reports to the Director of Attraction and Engagement.

Primary Accountabilities

  • Working with the Director of Attraction and Engagement in the development and implementation of an employer and newcomer engagement strategy for Immigration and Population Growth.
  • Providing a leadership role on behalf of Immigration and Population Growth by regularly presenting the provincial position in sector or stakeholder meetings and on various committees relevant to advancing population growth within the Province
  • Providing authoritative briefings, advice and effective issues management responses to highly sensitive issues and public criticism of development program policies, procedures, and legislation.
  • Undertaking a range of diverse projects and initiatives designed to advance the vision and objectives of unit (i.e., Atlantic Immigration Program, Francophone Population Growth Action Plan).
  • Representing Immigration and Population Growth at inter-provincial/federal/territorial meetings, and by participating in inter-provincial working groups in the development of recommendations to advance the Province\'s goal of reaching 2M by 2060.
  • Lead, or participate, in on-going planning and implementation of Immigration and Population Growth\'s domestic and international recruitment of skilled workers. Recruitment missions will be on behalf of NS and may include coordination with other Atlantic provinces in both their planning and execution.
  • Supporting the Director in the development and implementation of marketing strategies in international and domestic markets
  • Builds a high performing team by ensuring that the team is well versed on immigration programs and solutions, is focused, motivated, and inspired to achieve team objectives and support the various partners of IPG, including those exploring Nova Scotia as a destination to call home.
  • Ensures the effective management of human and financial resources by setting and evaluating staff performance targets, managing budgets, promoting diversity and a healthy workplace, demonstrating leadership competencies, respecting corporate human resources practices, promoting teamwork and individual development, maintaining internal communications, monitoring expenditures while adhering to procurement guidelines.
Qualifications and Experience

To be successful you have a university degree with at least 5 years experience in marketing and communications in domestic and international markets, leading and coaching teams, engaging in high level collaborations, and building strong relationships among Senior Management and other partners. You have a demonstrated history in effectively influencing organizational change using change management and engagement strategies highly skilled communication, taking initiative and strategic orientation.

You can problem solve and focus on efficiency and quality improvement.

You posses exceptional communication (written and verbal) and relationship building skills to enable you to work closely with both internal and external stakeholders, employees, senior departmental officials, and counterparts. You also have strong time management, research, and analytical skills to provide practical options and solutions. In addition, you possess strong collaboration, organization, and analytical skills with a proficiency with the Microsoft Office suite of products.

The Government of Nova Scotia has adopted the LEADS Leadership Framework. During the interview, candidates will be expected to express how they have demonstrated the key behaviours and capabilities required to effectively lead in a caring and inclusive environment. LEADS Domains includes Leads Self, Engage Others, Achieve Results, Develop Coalitions and Systems Transformation.

Please follow for more information.

We will assess the above qualifications and competencies using one or more of the following tools: written examination, standardized tests, oral presentations, interview(s), and reference checks.

Equivalency

Applicants relying on education and experience equivalencies must demonstrate such equivalencies in the application.

Benefits

The Government of Nova Scotia offers its employees a wide range of benefits such as Health, Dental, Life Insurance, Pension, General Illness (Short and Long Term), Vacation and Employee and Family Assistance Programs. Click to learn more about our various benefits offering and eligibility criteria.

Working Conditions

This position may involve international travel as the representative of Nova Scotia at international immigration or trade events.

What We Offer
  • Career development where you have access to career guidance, tools, resources, and ongoing training for every stage of your career
  • Engaging workplace - Our Employees feel valued, respected, connected, and tuned in
  • We have forward-thinking policies and strategies
  • Countless career paths
  • Department specific flexible working schedules
Pay Grade: EC 12

Salary Range: $3,561.95 - $4,452.43 Bi-Weekly

Employment Equity Statement:

Our goal is to be a diverse workforce that is representative, at all job levels, of the citizens we serve. The Government of Nova Scotia has an Employment Equity Policy, and we welcome applications from Indigenous People, African Nova Scotians and Other Racially Visible Persons, Persons with Disabilities and Women in occupations or positions where they are under-represented. If you are a member of one of these equity groups, you are encouraged to self-identify on your electronic application.

Current government employees may access this posting through the link below:

Offer of employment is conditional upon the completion of all applicable background checks and confirmation of credentials, the results of which must be satisfactory to the employer. We thank all applicants for the interest, however, only those selected for an interview will be contacted. All questions and concerns may be directed to Competitions@novascotia.ca.

Government of Nova Scotia

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Job Detail

  • Job Id
    JD2243265
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    $3561.95 - 4452.43 per month
  • Employment Status
    Permanent
  • Job Location
    Halifax, NS, Canada
  • Education
    Not mentioned