Job Description

At CN, everyday brings new and exciting challenges. You can expect an interesting environment where you're part of making sure our business is running optimally and safely?helping keep the economy on track. We provide the kind of paid training and opportunities that long-term careers are built on and we recognize hard workers who strive to make a difference. You will be able to thrive in our close-knit, safety-focused culture working together as ONE TEAM. The careers we offer are meaningful because the work we do matters. Join us!

Job Summary

The Market Manager is responsible for increasing CN's revenue, carloads, and profitability in line with corporate goals, identifying and developing new products and services to position CN ahead of the competition, and increasing share. The incumbent acts as the market Subject Matter Expert (SME) at CN as well as develops and leads the marketing strategy and its implementation. The role optimizes asset utilization through accurate carload and revenue forecasting to meet short- and long-term service requirements. Furthermore, the incumbent oversees the marketing responsibilities for a wide variety of commodities.

Main Responsibilities

Market and Product Management
Evaluate and review markets to become the SME and develop supply chain models allowing CN to build compelling products

Develop market plans aligned with key features and benefits of new products while providing a review of profitability and top-line revenue growth

Collaborate with Sales to develop marketing material to sell products effectively

Develop product strategies to measure product performance and life cycles, ensuring stakeholders are adequately informed concerning services and products

Yield Management, Budgeting and Forecasting
Undergo yield analysis and strategies to improve CN's profitability

Forecast and monitor monthly revenue, carload, and contribution

Identify variances from contract commitments and analyze revenue impact

Contract Management
Oversee contract renewals, including Price, Volume, Mix (PVM) analysis, and recommend strategies for renewals in collaboration with Sales

Develop rates on opportunities to grow revenue, volume, and contribution while understanding train operation, capacity, and cost

Carry out monthly review of same-store price to ensure expected negotiated price variance

Publish rates when new products and opportunities are negotiated

Data Analytics, Automation and Business Intelligence
Identify opportunities within data analytics to incorporate new Business Intelligence (BI) tools including Power BI, and Tableau

Identify automation opportunities within forecasting techniques and contract analysis

Collaborate with Information and Technology (I&T) to review technology toolkit for opportunities that can remove manual effort from current scope of marketing functions

Design and develop reporting solutions to drive business decisions efficiently

Automate and systematize Key Performance Indicators (KPI) reporting

Working Conditions

The role has standard working conditions in an office environment with a regular workweek from Monday to Friday. The role is required to work overtime hours and weekends when necessary. Due to the nature of the role, the incumbent must be able to meet tight deadlines, handle pressure, and stress. The role requires minimal travel (15%) within North America.

Requirements

Experience

Between 5 to 7 years of experience in Marketing or Business Analytics

o Experience forecasting and creating KPIs

o Experience with costing, yield management and profitability

o Experience in developing market or business strategies

o Experience in railway industry or supply chain*

Any experience for these above would be considered as an asset

Education/Certification/Designation

Bachelor's Degree in Business, Engineering, or a related field

Data Analytics Certification


Any designation for these above would be considered as an asset

Competencies

Identifies needs and find solutions to create value for all customers

Collaborates with others and shares information

Sets direction and inspires others

Communicates with impact

Demonstrates agility and drives change

Delegates and empowers others to create accountability

Applies critical thinking

Knows the business and stays current on industry needs

Seeks and values all perspectives

Technical Skills/Knowledge

Knowledge of transportation, competition, and railroad operations

Knowledge of financial metrics

Advanced knowledge of Microsoft Office (Excel, PowerPoint, Word)

Knowledge of various databases such as Netezza, Oracle, DB2


Knowledge of Tableau and Power BI


* Any knowledge for any of the above would be considered as an asset