Job Description

Unlock What's Possible in Rewards Innovation
Manager, CAA Gift Card Operations
Location: Greater Toronto Area
The Opportunity
If you're energized by building exceptional member experiences, driving program growth, and shaping the future of digital rewards, this role is for you. As the Manager of CAA Gift Card Operations, you'll lead the day-to-day delivery of our CAA National Gift Card Program--an essential offering that supports member engagement across Canada. You'll champion operational excellence, manage partner relationships, enhance digital and in-store gift card experiences and support national expansion initiatives.
This is an exciting opportunity for someone who thrives in ambiguity, sees opportunity in complexity, and naturally builds strong relationships. Your leadership, business acumen, and ability to execute flawlessly will help us grow the program and delight more than a million AMA members.
A Place to Belong
AMA is more than a workplace; it's a family. Together, we help protect the things that matter most to our more than one million members--everything from roadside safety to retail savings, food security to childhood well-being. And with operations that span automotive, registries, travel, insurance and more, the opportunities to grow with us are almost limitless!
Building on a century of proud service in Alberta communities, we're passionate about making a meaningful difference in the places where we live and work. And that all begins with our people. As part of the AMA team, you'll enjoy:

• Competitive salary and flexible benefits
• Employer-paid retirement savings program
• Employee-exclusive discounts on travel, insurance, memberships, and more
• Free travel medical insurance for you and your immediate family
• Ongoing professional development
• Paid vacation and personal days, including a Volunteer Day and Me Day
• Flexible work models that make sense for your lifestyle

Who You Are

• A proactive, self-starting operator who thrives in a fast-paced, ambiguous environment.
• A relationship-builder who communicates with clarity and confidence at all levels.
• A strategic thinker with strong business acumen and the ability to simplify complex challenges.
• A problem-solver who can anticipate issues, diagnose them quickly, and recommend practical solutions.
• Someone who enjoys collaborating with cross-functional teams and influencing outcomes.
• Highly organized, detail-oriented, and committed to delivering exceptional service.

How You'll Make an Impact

• Lead day-to-day operations of the CAA National Gift Card Program, ensuring exceptional member, partner, and Club experiences.
• Act as the primary business owner for program functions including partner onboarding, inventory management, financial planning, budgeting, sales forecasting, and performance reporting.
• Build and maintain strong relationships with gift card partners and external vendors to drive category and sales growth.
• Prepare and deliver monthly and quarterly business reviews, analytics, and presentations for partners and internal stakeholders.
• Collaborate with IT, Digital, Finance, Marketing, Legal, Risk & Security and other teams to onboard partners, improve fraud prevention, and support digital enhancements.
• Coordinate and streamline marketing approvals and go-to-market plans with CAA Clubs and partners.
• Engage with CAA Clubs nationally to gather feedback, lead communications, and implement program improvements.
• Develop materials for internal and external presentations, including leadership and board updates.
• Support special projects, including national retail expansion and digital experience enhancements.
• Ensure smooth operations by delivering high-quality service, clear communication, and timely issue resolution.

What You Bring to the Table

• A university degree in Business, Commerce, or a related field--or an equivalent combination of education and experience.
• Minimum 5 years of experience in category management, product management, or account management with a strong track record of delivering results.
• Experience in the gift card industry and category management is a strong asset.
• Demonstrated skills in strategic planning, operational execution, and performance measurement.
• Strong interpersonal communication skills--written, verbal, and facilitation.
• Experience developing and marketing products or services.
• Financial and business acumen, including experience with analytics to support decision-making.
• Knowledge of fraud/risk management and business intelligence tools.
• Ability to manage multiple priorities and collaborate across functional teams.
• Must be based in the Greater Toronto Area; monthly travel required.

Belonging Matters Here
AMA is committed to providing an inclusive, respectful, and accessible environment. If you require an accommodation at any time during our recruitment process, please contact recruitment@ama.ab.ca. We'll work with you to ensure you feel supported throughout your journey with us.
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WORK MODEL: Remote
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We thank all applicants for their interest; however, only those selected for an interview will be contacted.

Skills Required