Overview:
Company: Harlequin Enterprises ULC
Date: September 17, 2025
Job Title: Manager, Brand Marketing, Harlequin Brand Publishing
Department: Harlequin Brand Group
Reporting To: Director, Brand Marketing & Communications, Harlequin Brand Publishing
Status: Regular Full Time
Location: 22 Adelaide Street West, Toronto (Hybrid)
We celebrate and support the differences that make each of us unique, striving to create a welcoming workplace that ensures everyone has a voice and is able to do their best work. We welcome all applicants, including those who identify with groups that are traditionally underrepresented in the publishing industry including, but not limited to, Black, Indigenous, people of color, members of the LGBTQIA2S+ community and persons with disabilities.
Join us and share your story.
Do you believe in romance ever after? We do! For over 75 years, Harlequin is the leading romance brand with a loyal fan-following all over the world!
We're looking for a creative and resourceful individual to passionately pursue marketing initiatives for the Harlequin Brand. Reporting to the Director, Brand Marketing and Communications, you'll lead the strategic planning, development and execution of brand marketing programs and initiatives; that support overarching business goals to increase brand awareness, readership and sales of the Harlequin business in North America. You'll lead the brand marketing team, providing strategic direction while overseeing the execution of associated activities. You will ensure adherence to the Harlequin brand identity and voice across all external facing touch-points, analyze KPI performance of marketing programs and initiatives, stay current on marketing industry trends, monitor results, recommending optimizations and sharing key insights with stakeholders.
You have a strong background in brand marketing with a proven track record of developing and executing successful marketing initiatives and program that drive brand awareness, affinity and sales. You're a seasoned people manager with experience leading and managing a team; who is able to motivate, while providing clear and actionable feedback that fosters professional development. You're able to take key data and insights and build them into impactful programs, initiatives and campaigns. You possess a strategic and creative mindset that allows you to develop and implement strategies that respond to and capitalize on the latest trends, cultural moments and social conversations to cultivate new readership and solidify brand loyalty. You are an excellent communicator with the ability to forge and foster cross-functional relationships and drive influence among key stakeholders to achieve alignment and collaboration. You are great at staying organized and meeting deadlines with exceptional project management skills. You analyze, optimize and evaluate initiatives, tracking against KPIs and identify and share key learnings and best practices with broader teams to drive efficiency for future initiatives. Responsibilities:
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