Job Description

Ciena is committed to our people-first philosophy. Our teams enjoy a culture focused on prioritizing a personalized and flexible work environment that empowers an individual\xe2\x80\x99s passions, growth, wellbeing and belonging. We\xe2\x80\x99re a technology company that leads with our humanity\xe2\x80\x94driving our business priorities alongside meaningful social, community, and societal impact.

What will you do at Ciena?

How do you learn about and interact with the brands you love the most? Whether it\'s for work or a favorite hobby, you\'re most likely interacting digitally: on the web, on mobile, through email, and on social media. If you want to be a creator of such content for the company that makes those digital interactions possible, then you may be a good fit as Ciena\xe2\x80\x99s new Interactive Experience Specialist. As a key member of Ciena\xe2\x80\x99s Digital Marketing team, you will work across digital platforms to create and manage interactive content in our digital ecosystem. This role supports the digital channels that live at the center of our cross-functional marketing initiatives.

Responsibilities

• Bring content and ideas to life through engaging experiences. Impress and inspire Ciena\'s customers through interactive platforms like Kaon, Ceros, or Turtl.
• Collaborate with cross-functional teams to create detailed wireframe task flows, user journeys, and ultimately user-centric interactive digital content for various campaigns on Ciena digital channels.
• Lead the UX/UI design process for interactive experiences, from concept development to wireframing, prototyping, and final design implementation (a plus), ensuring a seamless, intuitive user experience.
• Create visually stunning and engaging interactive experience designs, incorporating best practices in usability, accessibility, and user-centered design principles.
• Perform continuous research and analysis on most current best-in-class interactive digital experiences.
• Reporting and analysis of ongoing performance of interactive experiences, and delivery of insights into future improvements
• Assist in the development templates, includes, scripts, and other assets in Squiz Matrix web content management system to support pages for Ciena\'s public-facing websites.
• Perform general web updates on Ciena\xe2\x80\x99s corporate websites using Squiz Matrix web content management system.
• Deliver QA, design, development, and publishing support across Ciena\xe2\x80\x99s online channels and tools.

Areas of impact

• Apply strong project management skills in order to prioritize and direct activities across multiple projects in a fast-paced environment and in order to meet business goals

• Apply your fundamental knowledge of digital marketing practices and processes to interactive projects
• Meticulous attention-to-detail and quick decision-making ability allow for quality management of multiple projects, digital programs, and shifting priorities and deadlines
• Work independently and complete assigned tasks within identified timeframes.

Education and Experience

• 3-5 years of experience in Digital Marketing, with at least 1 year supporting website management and maintenance.

• General understanding of digital B2B environments
• BA/BS in Marketing, Digital Media, UX Design, Digital Communications and Multimedia, or a related field
• Solid understanding of user-centered design methodologies, usability principles, and best practices in accessibility and responsive design.
• Experience conducting user research, usability testing, and applying user feedback to iterate and improve designs.
• Strong problem-solving skills and the ability to think critically, analyze data, and make informed design decisions based on user insights and business goals.
• Proficiency in UX/UI design tools such as Sketch, Adobe XD, Figma, Miro, or similar software, along with a solid understanding of design principles and best practices.
• Familiarity with HTML, CSS, JavaScript, XML, PHP, Bootstrap, and other front-end technologies.
• Proven ability to manage multiple projects simultaneously, prioritize tasks, and meet project deadlines in a fast-paced, deadline-driven environment.
• Experience with interactive content platforms, such as Ceros, Turtl, or Foleon.
• Experience with Web Content Management Systems, such as Squiz Matrix, WordPress, Drupal, or HubSpot.
• Experience with marketing automation systems, such as Marketo, a plus.
• Strong project management skills; must be able to prioritize and direct activities across multiple projects in a fast-paced environment and consistently meet business goals
• Fundamental knowledge of digital marketing and web development practices and processes

Collaboration with stakeholders

• Ability to build solid cross-functional relationships and work with all levels within an organization.
• Superior verbal/written communication, teamwork, and interpersonal skills to work across multiple constituents.
• Positive attitude, flexibility and problem-solving mentality.

#LI-CM
#LI-remote

At Ciena, we are committed to building and fostering an environment in which our employees feel respected, valued, and heard. Ciena values the diversity of its workforce and respects its employees as individuals. We do not tolerate any form of discrimination.

Ciena is an Equal Opportunity Employer, including disability and protected veteran status.

If contacted in relation to a job opportunity, please advise Ciena of any accommodation measures you may require.

Ciena