General information

Agency: Initiative
Function: Planning
Location: Toronto, Canada
Job Ref#: 16065




Description & Requirements



Position Summary

The role of a Media Planning Supervisor is to manage our media planning product through preparing and presenting media plans, proposals, and analysis. The Media Planning Supervisor is also responsible for training and mentoring junior employees. This role requires you to work as part of an integrated media planning team to ensure the product is grounded in insights and experience, resulting in flawless media executions.


Key Responsibilities

• Lead the preparation, writing and presentation of integrated media plans, proposals and analysis that satisfy client objectives and go beyond the brief.
• Confidently and effectively communicate with the leadership team to address needs of the account (e.g. ensure campaigns launch according to plan, address questions quickly with appropriate client communication, flag concerns, etc.).
• Proactively prepare and present evaluations of media opportunities, media trends and issues of interest to clients.
• Ensure that all media plans adhere to the agency\'s values, philosophies and processes.
• Maintain the media plan and regularly evaluate the campaign performance.
• Effectively manage ongoing client expectations in regards to work back schedule, and deadlines.
• Build and maintain strong client relationships and respectful partner relationships.
• Oversee the administration and maintenance of the buy.
• Oversee team members in preparing and maintaining accurate and client finance reports and budget control reporting (BCRs).
• Provide ongoing actionable feedback and training to direct reports in order to ensure performance and development goals are achieved.
• Proactively contribute to and/or prepare media POVs.
• Contribute to the improvement of overall product and image and making recommendations where appropriate.

Desired Skills & Experience

• Post-Secondary education (or equivalent work experience) \xe2\x80\x93 University graduate and/or advertising/marketing College degree preferred.
• Minimum of four (4) years\xe2\x80\x99 experience in integrated media planning.
• Ability to develop positive on-going business relationships with a focus on client service.
• Ability to build strong internal relationships and partnerships.
• Demonstrated ability to effectively apply knowledge and insights gained from research resources to media planning.
• Strong presentation skills. Proactive approach to problem solving, supporting the team, self-development, etc.
• Proficiency with media research tools (e.g. Clear Decisions, Vividata, Neilson), and media tools (e.g. Prisma).
• Strong learning agility, with a passion for continuous development. Excellent communication skills (both written and verbal).
• Highly developed organizational skills with a strong attention to detail and accuracy.
• Ability to work collaboratively as well as independently.
• Ability to develop and foster relationships with media partners.
• Proficient in Microsoft Office Suite (Word, Excel and PowerPoint).

Employment Transparency


IPG Mediabrands is an equal opportunity employer. We welcome and encourage applications from all interested parties, regardless of their preferred official language. Accommodations are available, upon request, for individuals with disabilities or medical needs at any stage of the recruitment process. We thank all applicants for their interest in IPG Mediabrands. However, only those candidates selected for an interview will be contacted.





About Us




We\xe2\x80\x99re a global media agency designed to grow brands through culture. Over the last three years, we\xe2\x80\x99ve been named as the fastest growing media agency in the world by independent media ratings agency, RECMA. Key to our success is the fact most media agencies are built for brand awareness, with a bias for paid media. We\xe2\x80\x99re a little different. We\xe2\x80\x99re built for brand relevance, with a bias for Cultural Velocity. We believe the brands that succeed move and adjust with consumers at speed, showcasing their relevance and meaningfully contribute to their lives. We call this Cultural Velocity\xe2\x84\xa2 - a measure for the speed at which a brand moves through culture to drive relevance. The faster a brand can move with culture, the more relevant they become and the greater the growth. Operating in over 90 countries, Initiative employs 4,000 of the smartest and most diverse talent in the industry.